Casino Gran Madrid Partners with Playtech for Live Dealer Games
LONDON, January 22, 2013 /PRNewswire/ --
Playtech, the international designer, developer and licensor of software for the online, mobile, TV and land-based gaming industry, has partnered with Casino Gran Madrid to broadcast Live Dealer Games for the Spanish market.
According to newly introduced regulations, live casino games must be broadcast from a physical casino in Spain. Playtech is proud to announce this partnership agreement with Casino Gran Madrid, the largest land-based casino in Spain, which gives Playtech the ability to license its market-leading Live Gaming product in the market. Dedicated space provided at Casino Gran Madrid together with Playtech´s advanced live gaming technology will deliver a customised solution for Spanish players, available now to new and existing Playtech licensees in Spain. The studio will be complete with roulette tables, top-of-the line cameras broadcasting in HD quality, native Spanish dealers interacting live with players via real time chat, and branded tables for licensees, both private and shared.
Aviv Nankin, Head of Live Games at Playtech, said, "We are pleased to partner with Casino Gran Madrid, as this partnership will further cement the relationship and enable Playtech to enter the Spanish market, a new Live Gaming market appealing to both existing and new licensees. With Playtech´s leadership in regulated markets combined with its best of breed products and CGM´s land-based expertise, we see a great future for the live gaming industry in Spain."
Playtech develops unified software platforms and content for the online and land-based gaming industry, together with providing a range of ancillary services such as marketing, hosting and CRM services.
The Group´s capabilities enable the delivery of an integrated software or turnkey solution, with players accessing online, broadcast, mobile and server-based gaming terminals through a single account.
New licensees include existing online operators upgrading or diversifying their offering, land-based casino groups, government sponsored entities such as lotteries, and new entrants making their online gaming debut, particularly in newly-regulated markets.
Founded in 1999, Playtech is listed on the London Stock Exchange and has over 2,000 employees located in development centres in five countries. Its leading gaming applications include casino, poker, bingo, sports betting, live, mobile and social gaming, casual and fixed odds games.
For further information contact:
Mor Weizer, Chief Executive Officer
Ron Hoffman, Chief Financial Officer
c/o Pelham Bell Pottinger
Adam Kay, Head of Investor Relations
Pelham Bell Pottinger
David Rydell / Olly Scott / Guy Scarborough