DGAP-News

Trig Social Media shares start trading at 3.00 Euro on the General Standard

DGAP-News: Trig Social Media AB / Key word(s): Miscellaneous
Trig Social Media shares start trading at 3.00 Euro on the General
Standard

18.09.2014 / 10:36

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Trig Social Media shares start trading at 3.00 Euro on the General Standard


Stockholm, 18 September 2014: Trig Social Media AB (publ), symbol: TRIG, a
Swedish company which develops, manages and operates an international
social media platform under the brand trig.com is now listed on the General
Standard of Frankfurt Stock Exchange. The first trading price of the
363,749,998 Trig Social Media AB shares, which has a total equity as of
August 8 of 5.5 million Euro, was at 3.00 EUR.

"We are very delighted to have our company listed on the General Standard
of the Frankfurt Stock Exchange. For a young company with an innovative and
globally disruptive business model it is - besides the expansion of the
operational business - important to build up a stock market presence in
order to increase the possibilities for further growth. At this point in
time, we really want to convince the market with our corporate strategy. We
feel very comfortable with the Listing in Frankfurt, which was our aim as a
part of our plan to be a global player in the social media space", explains
Anthony Norman, Managing Director.

Trig Social Media AB (publ) is a global social media platform provider
designed as a social communication platform for all social needs with a
range of user engagement products available on trig.com.

The main revenue stream is derived from Trig Money(TM), a browser
application that offers its users cashback on all the services and products
that the users buy online with many of the thousands of global retailers
that have an agreement with Trig Money(TM), all of this without changing
the users shopping behavior. To date already more than 1,000 branded
retailers are connected to Trig Money(TM) in 16 different countries, and
new stores are added on a daily basis.

Besides launching Trig Money(TM) the company also has a strategy to market
the application to organizations with large customer bases along with an
extensive Ambassador program with high profiled names in sport and
entertainment. The social community engaged in trig.com today comprises
more than 3 million members.

The Company has a current potential portfolio of 26.25 million users, of
which 23 million are from current contracted corporate sponsors to download
the company's income generating application: Trig Money(TM). The contracted
Ambassadors have an aggregate number of followers on various media
platforms of more than 45 million.