DGAP-Adhoc

DEAG Deutsche Entertainment Aktiengesellschaft anticipates an EBIT of at least EUR 3 to 5 million in 2016

DEAG Deutsche Entertainment Aktiengesellschaft / Key word(s): Forecast

04.02.2016 16:30

Dissemination of an Ad hoc announcement according to § 15 WpHG, transmitted
by DGAP - a service of EQS Group AG.
The issuer is solely responsible for the content of this announcement.

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Ad-hoc announcement in accordance with § 15 WpHG (German Securities Trading
Act)

DEAG anticipates an EBIT of at least EUR 3 to 5 million in 2016

- Festivals established - encouraging advance ticket sales and tight risk
management

- So far about 1.8 million tickets sold within the Group for 2016

- At least doubling in sales revenues by myticket.de to be expected

- In Germany already around 10 % of all DEAG tickets currently sold
through myticket.de

Berlin, February 04, 2016 - DEAG Deutsche Entertainment Aktiengesellschaft
(ISIN: DE000A0Z23G6 | ERMK) anticipates earnings before interest and taxes
(EBIT) of at least EUR 3 to 5 million for the current fiscal year, based on
a conservative calculation. A higher value is operationally and through
additional one-off effects possible. After 9 months the EBIT amounted to
EUR -12.7 million in fiscal 2015.

The 2016 business expectations are driven by the following factors, amongst
others: a foreseeable positive development in the Tour and Concert
business, underpinned by 1.8 million tickets already sold today for the
around 1,900 events, which are in advance sales for 2016 and a clear
ramp-up curve for the tickets sold through the Group's own distribution
platform, myticket.de. The high-margin sales revenues of myticket.de are
likely to at least double in 2016. In December 2015 and January 2016
already around 10 % of all DEAG tickets were sold in Germany through
myticket.de.

As far as its rock festivals are concerned, DEAG has succeeded in winning
over high-profile and crowd-pulling artists as headliners for all four
events in May and June 2016. The advance ticket sales have developed in an
accordingly positive manner. So far already more than 100,000 tickets have
been sold for the rock festivals. The advance ticket sales for the
individual festivals are partly significantly above the prior year level.
Against the backdrop of the internationally successful establishment
amongst artists and agents, the competition situation for the festivals has
undergone a positive change for 2016 as well. The necessary expenses for
fees and production costs in this field have been reduced during the
current year by around EUR 21 million, with the same quality level. Under