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Press Release Source: SoftNet Technology Corp.


STTC Wholly Owned Subsidiary, WholesaleByUs, Initiates New Marketing Concept By Placing Over 4,400 New Products On Amazon.com
Monday October 11, 2:30 pm ET


BERNARDSVILLE, N.J., Oct. 11, 2004 (PRIMEZONE) -- SoftNet Technology Corp. (OTC BB:STTC.OB - News) announced today that WholesaleByUs (WBU) has made additional technological advancements that has enabled WBU to expand product Distribution on Amazon.com.
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It is anticipated that a minimum sale of 10% from these 4400 products will be achieved. The minimum expected sales will approximately add a $50,000 immediate increase in sales per month on top of the approximately $25,000 already being generated by WBU. This minimum of a10% increase does not take into account the increase in sales anticipated by the WBU staff for the upcoming holiday season. This expansion will continue to enhance WBU revenue and should lead to STTC far outpacing revenue projections heading into 2005.

Based on the historical sales data from the 2003 holiday season, when WBU only sold through EBay, sales for the combined company should easily surpass $150,000. However, this does not take into account the product additions that will be added to the WBU offering by year-end. In fact, WBU plans on having 10,000 plus products offered by the end of this week alone on EBay and Amazon combined. Expansion to more web portals is expected shortly.

The initial concept was to test 100 products, with the initial list on Thursday of last week. However, after reviewing the process, and the IT department developing the software connection to post in a more efficient manner, WBU posted an additional 4400 products on the Amazon site. This explosive development is yet another feat that furthers shows the talent and potential for growth exhibited by WBU.

Please visit our website at http://www.softnettechnologycorp.com for more information or call the company directly at 866-898-4842 (local - 908-204-9911).

The Private Securities Litigation Reform Act of 1995 provides a safe harbor for forward-looking statements made on behalf of the company. All such forward-looking statements are, by necessity, only estimates of future results and actual results achieved by SoftNet Technology Corp (STTC) may differ materially from these statement due to a number of factors. STTC assumes no obligations to update these forward-looking statements to reflect actual results, changes in assumptions or changes in other factors affecting such statements. You should independently investigate and fully understand all risks before making investment decisions.




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Source: SoftNet Technology Corp.

Quelle: http://biz.yahoo.com/pz/041011/65337.html
 
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