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<p align=justify>Ad hoc announcement processed and transmitted by DGAP.
The issuer is solely responsible for the content of this announcement.
--------------------------------------------------------------------------------<p>RATIONAL continues its international growth
International market lead increased still further<p>Landsberg, 03.08.2001: With sales of Euro 75.1 million in the first six months,
RATIONAL AG has grown by 10%, or Euro 6.5 million.<p>Once again, the drivers for growth were the subsidiaries outside Germany, with
growth of 20%. The figures for the subsidiaries in Italy (+ 58%), the UK
(+ 27%) and Spain (+ 35%) were particularly gratifying.<p>The trend in the US is also very welcome. Following a change of management,
figures achieved for the first quarter were the same as those the previous
year, but in the second quarter we grew by 72%, i.e. back in line with last
years growth-levels and giving an overall growth for the first six months of
21%.<p>In the first six months RATIONAL further expanded its market share from 44% to
46%. RATIONAL AG subsidiaries in particular made an above-average contribution
to this.<p>Business development of some of our independent sales partners outside Germany
was weak. Since they tend to concentrate on equipping entire kitchens, their
business is project-dependent and thus vulnerable to downturns in the economy.
This meant that RATIONAL AG sales figures for April and May were much the same
as those the previous year. "Immediate corrective measures to increase support
for sales partners in the traditional "add-on-business" plus further above-
average growth in the company`s own subsidiaries brought us back to 15%
increase in sales already in June" said Dr. Günter Blaschke, CEO RATIONAL AG.<p>This successful trend, combined with the proven strategy of opening up markets
via our own subsidiaries, shows that because our products and services have a
very short pay back time, they sell well even in economically more difficult
times. In addition, only about 15% of the international market for RATIONAL
technology has been tapped so far. Which is why we are convinced that we will
reach our targets of growth in sales and profits once again in the 2001
financial year.<p>Contact:
Erich Baumgärtner
CFO
RATIONAL AG
Fon 081 91/3270<p>Beatrix Metis
Investor Relations
RATIONAL AG
Fon 081 91/3270<p>
end of ad hoc announcement (c) DGAP 03.08.2001
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WKN: 701 080; Index: SDax
Listed: Geregelter Markt in Frankfurt (SMAX); Freiverkehr in Berlin, Bremen,
Düsseldorf, Hamburg, München, Stuttgart<p>
030904 Aug 01<p><br><br>Autor: DGAP import (),09:33 03.08.2001</p>
 
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