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Übrigens, seit Mittwoch ist das neue Format beschlossene Sache! In England war es super erfolgreich! Und wie ich die historisch interessierten Deutschen kenne, dürfte es hier ähnlich laufen! MME produziert BBC-Erfolg - "Unsere Besten" BBC format to find the greatest German German public broadcaster ZDF is to repeat the success of BBC’s ‘Great Britons’ and ask the nation: ”Who is the greatest German?” ZDF licensed the format of the interactive show from BBC Worldwide, the commercial arm of the BBC, and is to launch the nation-wide debate later this year. ‘Unsere Besten,’ (‘Our best’), the current working title, will be co-produced in Germany by ZDF, BBC Worldwide and Hamburg based production company MME. ‘Great Britons’ led to months of lively public debate in the UK as the British audience put forward their candidates for the top 100, watched the top 10 being advocated by well-known Brits and finally cast their vote for the ‘Greatest Briton’ of all time. The widespread interest was reflected by high ratings, with the final attracting more than three million viewers. ‘Unsere Besten’ will follow the format of the BBC show, with a proposed two-month nomination process and a launch programme to present the top 100 and introduce the top 10. Each of the nation’s ten favourites will be backed and promoted by a famous German over five consecutive episodes and a special programme will be devoted to the grand finale. Viewers will be able to cast their votes - from the initial top 100 through to the final - by telephone, SMS and through the Internet. Mark Young, managing director BBC Worldwide, Europe, Middle East, India & Africa, said: ”This is our first co-production of an entertainment format with ZDF, and the concept could not have found a better home in Germany. It will be a very exciting show, if you only think of all the strong candidates: Goethe, Bach, Luther, or perhaps Marx, or Gottlieb Daimler or even Franz Beckenbauer?” Dr. Thomas Bellut, Programm Director of ZDF, added: ”Unsere Besten” will be educational as well as highly entertaining. To let the audience vote for the greatest German in history will be one of ZDF’s top events at the end of the year April 2003 For further information please contact Walter Hellebrand, BBC Worldwide Press & PR Europe, Middle East, India &Africa on +44 (0) 208 433 2287, mobile +44 (0) 7736 181055 or email walter.hellebrand@bbc.co.uk Online: www.bbc.co.uk/pressoffice/commercial. Notes to editors: BBC Worldwide Limited is the BBC`s commercial consumer arm, and a wholly owned subsidiary, of the British Broadcasting Corporation (BBC). The company was formed in 1994 to develop a co-ordinated approach to the BBC’s commercial activities: television, channels, publishing, product licensing, Internet and interactive. BBC Worldwide exists to maximise the value of the BBC’s assets for the benefit of the licence payer, and re-invest in public service programming. In 2001/2002 BBC Worldwide returned £106 million to the BBC for the benefit of the UK licence fee payer. Ansprechpartner: MME Me, Myself & Eye Entertainment AG Judith Fell Pressesprecherin Bramfelder Strasse 117 D-22305 Hamburg Telefon: +49 (0)40 61151-707 Telefax: +49 (0)40 61151-659 e-Mail: judith.fell@mme.de |
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| aus der Diskussion: | MME - deutlich unter fairem Wert zu haben ? |
| Autor (Datum des Eintrages): | katjuscha (09.05.03 13:03:40) |
| Beitrag: | 9 von 993 (ID:9403182) |
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