The less bumpy way to ride e-commerce = Rakuten (Seite 219)
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ISIN: JP3967200001 · WKN: 927128 · Symbol: RAK
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Letzter Kurs 19.04.24 Tradegate
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Werte aus der Branche Internet
Wertpapier | Kurs | Perf. % |
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10,430 | +10,02 | |
36,38 | +9,61 | |
1,7200 | +9,21 | |
1,2525 | +8,44 | |
1,9900 | +5,85 |
Wertpapier | Kurs | Perf. % |
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0,6179 | -8,47 | |
4,8800 | -8,61 | |
0,5089 | -8,75 | |
15,600 | -9,83 | |
1,8200 | -9,90 |
Beitrag zu dieser Diskussion schreiben
An Streaming-Diensten führt kein Weg mehr vorbei
Eine neue Verbraucherstudie von Rakuten Advertising verdeutlicht die Wirkung kontextueller Werbung und zeigt warum Streaming-Dienste als Teil einer umfassenden Werbestrategie nicht mehr wegzudenken sind.8. JULI 2022
An Streaming-Diensten führt kein Weg mehr vorbei
Werbung in Streaming-Diensten (auch Connected TV oder CTV) ist heute wirksamer als je zuvor. Dafür gibt es zwei Gründe:
Die Statistik zeigt, dass Zuschauer gesuchte Produkte kaufen, wenn diese in Streaming-Diensten beworben werden – 72% im weltweiten Durchschnitt.
Der Anteil der Zuschauer, die Streaming-Dienste gegenüber herkömmlichem Fernsehen bevorzugen, liegt weltweit bei 41%.
Diese Kombination aus Umfang und Wirkung macht CTV zu einer wesentlichen Komponente für die Mediaplanung.
Um hiervon zu profitieren, müssen Mediaplaner wissen, wie sie CTV in umfassendere Werbestrategien einbinden und einen Call-to-Action liefern können, der die Marke vom Fernseher in die Suchleiste des Browsers bringt.
https://www.affiliateblog.de/die-macht-der-streaming-dienste…
zu 8551: Rakuten Symphony in Düsseldorf
Zahlreiche international agierende Unternehmen haben nun auch einen Standort in Düsseldorf und erschließen von hier aus den europäischen Markt: Dazu gehören unter anderen Rakuten Symphony, ein Netzwerkausrüster der japanischen Rakuten-Gruppe, der indische IT-Konzern Mphasis, das norwegische Pharmaunternehmen Photocure und die chinesische HONOR Technologies Germany GmbH, die in 2021 die Geschäftstätigkeit als eigenes Unternehmen aufgenommen hat.https://www.duesseldorf.de/wirtschaftsfoerderung/aktuelles/a…
Rakuten in Deutschland - teilweise anders als früher
https://rakuten.de/ereignis/verlosung-davis-cup-2022 More about Rakuten Europe
People in Europe know Rakuten TV, Kobo, Viber or Rakuten Advertising, but they might not necessarily know the organization Rakuten Europe. Can you tell us a little bit about its purpose?We are not a monoline company, but a group of 14 very different services in EMEA, and that comes with its own unique set of challenges. Rakuten Europe does not decide the business strategy for all of those single services, as we believe that they know their audience, their market and their specific areas best. As an organization, we see our purpose and mission as being an enabler, background support and catalyst. We find and create synergies between businesses, we aim to create a positive environment for business expansion and success, and we strive to unite all offers under one brand that consumers recognize as a gateway for their daily needs—which we like to call our Ecosystem.
A few examples of how we achieve that include our partnerships with the likes of Telefonica or the British Fashion Council, and the creation of hub platforms like Rakuten.de, Rakuten.es or Rakuten.co.uk, which bring all our offerings together in an entertaining and rewarding way. We also centralize and bundle our efforts around sustainability, foster diversity and inclusivity throughout the regions and serve as a knowledge and expertise hub.
Rakuten now has 28,000 employees and operates in many countries around the world. But its roots and global headquarters remain in Japan. What’s typically Japanese at Rakuten and what isn’t?
In Japan, we’re not considered a traditional Japanese company, even though the rest of the world might have a different view of us. The reason for this is our approach to bringing together the best of Japanese culture and embracing the influence of our global workforce.
For example, I don’t know any other corporation in Japan that has this level of diversity or a vision formed by globalization. It’s nicely represented in the fact that Rakuten was the first company in Japan to make English its official language, requiring all staff to have a certain level of English language skills. However, I know this might not be considered exceptional from a Western point of view.
On the other hand, our business code, the Rakuten Shugi, in many parts takes inspiration from Japanese culture. Omotenashi, which is Japan’s famous service mentality; Shikumika, which represents strategic thinking; Asakai, which is our all-hands company meeting every Monday morning. We also embrace practices like cleaning your own workplace –which even Mickey himself does – which are clearly rooted in Japanese concepts of respect and community spirit. Again, pretty normal in Japan, but unique from a Western perspective.
https://corp.rakuten.eu/hajimemashite-toby-otsuka/
Rakuten macht Ernst mit IPO der Banktochter
Goldman Sachs und Daiwa Securities mandatiertTokio, 21.09.2022
Als Bewertung für die Banktochter beim Listing strebt Rakuten umgerechnet mindestens 2,1 Mrd. Dollar an – mit einer Upside von 30 %. Die Erstnotiz könnte nach Bloomberg-Informationen im frühen Dezember erfolgen. Ein Rakuten-Sprecher wollte die Informationen nicht kommentieren.
Das Fintech-Segment von Rakuten zeigt sehr gutes Wachstum und hegt sogar Ambitionen, außerhalb Japans Fuß zu fassen – mit Rakuten Viber geht man ins europäische Payment, wofür man auf bestehende App-Strukturen aufsetzt.
https://www.boersen-zeitung.de/banken-finanzen/rakuten-macht…
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https://www.rakuten.com/stores/all
Business Inbox: Viber launches a new feature in Bulgaria
Noa Bar ShaySenior Partnerships Account Director at Rakuten Viber
Sofia, 01 September 2022 - Rakuten Viber, a global leader in private and secure messaging and voice-based communication, is announcing the launch of Business Inbox: a new feature that will allow for all business messages from official brand accounts to be stored and organized in one folder. Bulgaria is the first country in Viber’s European region to have the new feature. Convenient for users and effective for brands, Business Inbox is Viber’s latest step towards great customer experience within the app.
The new feature will be activated once the first business message is received—for example, an order confirmation from a food delivery, a notification from a bank, a special offer from a store, etc. For users that have had conversations with businesses in the past, the Business Inbox folder will appear right after the Viber version update. Once the Business Inbox folder is created in the chat list, all business messages go there by default. Additionally, this provides another layer of security for brand-user interactions because only chats with verified businesses will go into the folder.
Recent surveys show that 71% of consumers want to have convenient access to communication with a business, and 95% of leaders say that providing a good customer experience is a top strategic priority. In Bulgaria, just within the first half of the year, Viber saw a cumulative growth of 50% across all types of business messages delivered—and 79% growth specifically in conversational business messages (chats with customer support, discussions about an order, etc.).
How this feature benefits users:
Viber values users’ privacy and gives them even more control over their in-app experience thanks to a dedicated folder that separates business interactions from private chats
Each user can arrange interactions with brands to their taste: move chats from Business Inbox to the main chat list and vice versa, pin specific business conversations to the top, etc.
Users won’t miss any important updates from brands, thanks to lock screen notifications and convenient UI
All messages from official accounts land in Business Inbox by default, so messages from verified brands are even easier to recognize
https://www.forbusiness.viber.com/en/blog/post/business-inbo…
Switch easily between different Kobo Books with new gesture controls
September 21, 2022 By Michael Kozlowski https://goodereader.com/blog/kobo-ereader-news/switch-easily…
E-commerce is evolving — meet conversational, social and mobile commerce
By Cristina Constandache | Chief Revenue Officer Rakuten ViberSEPTEMBER 20, 2022 | 9 MIN READ
As part of The Drum’s E-commerce Deep Dive, Cristina Constandache, chief revenue officer at Rakuten Viber, talks through the evolution of e-commerce, the rise of m-, s- and c-commerce, and the best ways to embrace online retail.
https://www.thedrum.com/opinion/2022/09/20/e-commerce-evolvi…
Value of the FinTech segment of Rakuten is $12.36 billion by a valuation like Rakuten Bank in an IPO
In Q2 FY2022, the FinTech segment recorded increases in both revenue and profit. Revenue was 162.7 billion yen, up 6.3% YoY, and segment profit was 26.5 billion yen, an increase of 17.4% YoY.global.rakuten.com/corp/news/press/2022/0810_02.html
26.5 billion yen segment profit in one quarter (Q2/2022) was extrapolated 106 billion yen or $ 740 million net income in 2022.
By a P/E like Rakuten Bank by a valuation by the IPO of $ 2.5 billion of 16.7 the valuation of $ 740 million net income in 2022 of the FinTech segemnt = $ 12.36 billion.
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