SINA.com kooperiert mit Lucent - 500 Beiträge pro Seite

[Plato]

Lucent agreed to collaborate with SINA

LUCENT TECHNOLOGIES: SINA.com deploys Lucent Technologies` IPWorX to accelerate Web content
delivery and distribution

MAY 24, 2000, M2 Communications - ORLANDO, Fla.- (ISPCon, booth #101) - Lucent Technologies
(NYSE: LU), a global leader in communications networking solutions, announced today that it has
agreed to collaborate with SINA.com (NASDAQ: SINA), a leading Internet media company for Chinese
communities worldwide, to enhance Web content delivery and distribution. The collaboration includes
SINA.com`s deployment of Lucent`s IPWorX Web performance solution, an integrated set of caching and
switching appliances that reduce bandwidth costs and improves customer service by significantly
reducing Web access delays.

With a portal network that offers a full array of Chinese-language news, entertainment, e-commerce
platforms, financial information, and lifestyle tips, SINA.com has deployed Lucent`s IPWorX Web
performance solution in North America to enhance users` overall online experience. With the new
technology, SINA.com is able to reduce Web response time for users by off loading server content
delivery to IPWorX WebCache, reducing server acquisition costs and saving space in data centers. In
addition to leveraging IPWorX for its North America site, SINA.com is also working with Lucent to develop
a platform for improving SINA.com`s overall Web content and delivery capabilities.

"As SINA.com expands its content and services, we are committed to providing our users with the best
online experiences by deploying the latest technologies such as IPWorX," said Jo-ning Ta, vice president
engineering at SINA.com. "SINA.com`s strategic relationship with Lucent Technologies reflects our
continued effort to bring world class innovation to the Chinese online audiences in North America as well
as to the explosive Internet population in Greater China." In addition to the core capabilities in a typical
IPWorX deployment, Lucent also worked with SINA.com to provide additional capabilities for their
network. Custom log files for third party audits, product reliability and load-balancing capabilities have
also been built into the system to meet SINA.com`s needs.

SINA.com is a prime example of the many ways in which a content provider can benefit from IPWorX,"
said Nagan Raman, product manager, IPWorX, Lucent Technologies. "The cost savings and content
distribution and delivery advantages are clear, but we were able to offer much more, providing strategic
input and expertise to meet the specific needs of our customer." Lucent`s IPWorX Web Performance
Solution IPWorX is an integrated set of caching and switching appliances delivering next-generation
applications and services with high reliability and superior performance. It enables content providers to
reduce content deployment costs while providing an enhanced customer experience. IPWorX allows
Service Providers to reduce bandwidth costs and improve customer service by significantly reducing Web
access delays. With a full line of products and services optimized for caching, traffic management, load
balancing and more, IPWorX has the means to emancipate today`s congested networks.

IPWorX is driven by new caching technology developed at Lucent`s Bell Labs. "We`ve designed
intelligent, networked caches that track access patterns and store information accordingly," said Krishan
Sabnani, Bell Labs` networking research vice president. "Using special algorithms for multicasting and
load balancing, we`re able to coordinate access to caches distributed throughout a network and
significantly decrease download times and access costs." The IPWorX solution consists of a caching
appliance, the WebCache (models 50, 100 and 100 DC), and the WebDirector (models 80, 180 and 180
DC), the market-leading layer 4/7 switch manufactured by Alteon WebSystems that is resold by Lucent
under an OEM agreement.

SINA.com

SINA.com is a leading Internet media company for Chinese communities worldwide, offering online news,
entertainment, community and commerce services. SINA.com offers a Chinese-language network of four
localized Web sites that are produced and updated daily by local teams in China, Hong Kong, Taiwan
and North America. As of April 2000, SINA.com`s global registered users exceeded 5 million and its
monthly average daily page views totaled 24 million.

[Plato]

Firetalk and SINA.com to Bring Free Voice Service to Millions of Chinese in
North America

SOUTH SAN FRANCISCO, Calif.--(BUSINESS WIRE)--May 24, 2000--Firetalk Communications, the most powerful, integrated voice service on the Internet,
today announced a partnership with SINA.com (Nasdaq: SINA - news), a leading Internet media and services company for Chinese communities worldwide. The
partnership will bring Firetalk`s free voice services to SINA.com`s Internet users in North America.

Under the terms of the agreement, SINA.com will use Firetalk to offer its customers a complete solution for instant messaging and voice communications. The free
Firetalk download will also complement SINA.com`s new Telecom Center, an e-commerce platform that delivers a wide range of communication products and
services.

``Firetalk`s feature-rich solution with voice mail, instant messaging and free worldwide conference calls will be a welcome addition to our Telecom Center,`` said
Hurst Lin, U.S. General Manager and Vice President of Business Development for SINA.com. ``Cutting-edge telephony services provided by Firetalk will support
our comprehensive e-commerce initiatives and further connect our North American users with friends and family in Greater China and the rest of the world.`` With
over 5 million registered users worldwide, SINA.com provides a Chinese language portal network of four localized Web sites that are produced and updated daily
by local teams in China, Hong Kong, Taiwan and North America.

``SINA.com represents a milestone for our company and a critical step in our mission to give the world a voice with Firetalk,`` said Bruno Tapolsky, chairman,
president and CEO of Firetalk Communications. ``The average cost of the first minute of a standard telephone call to the United States from China is $2.23. With
Firetalk, Sina.com users can talk as long as they want, anywhere in the world, for free.``

Launched in October 1999, Firetalk`s easy-to-use application for voice communication over the Internet has registered over 1 million users worldwide. Partnerships
with key international Internet companies remain critical to increase Firetalk`s brand and user-base around the world. Firetalk recently announced a strategic
partnership with World Online, the pan-European Internet Service Provider, to offer enhanced voice services throughout Europe. The growing international
community of Firetalk users will also benefit from the recently updated version of Firetalk, which includes instant messaging and text chat that supports all language
fonts available on Windows. Firetalk also hosts international public voice forums, enabling many thousands of people from around the world to form and share in
grass roots interests across hundreds of news-related and human-interest topics.

About Firetalk

Firetalk is an Internet-based communications service that provides in a single, powerful application, a range of free services including worldwide calls, unlimited
conferencing calling, instant messaging, voicemail, voice chat on any Web site, and the ability to surf and talk together. Firetalk is a robust yet easy-to-use solution
for communicating with a wide range of Internet users, with a quick set-up time and a nearly flat learning curve. The Firetalk application, which runs as a small and
unobtrusive application window on a PC, can be obtained for free at www.firetalk.com.

Firetalk Communications Inc., headquartered in South San Francisco, California, is leading the evolution of voice communications on the Internet. Firetalk is a
powerful voice platform that is transforming the Internet into a next-generation communications system. Although various companies provide one or two Internet
voice capabilities, only Firetalk encompasses them all. The company`s vision and superior technology have won the endorsement of major investors and partners.
More information about the company can be found on the Internet at www.firetalk.com.

About SINA.com

SINA.com is a leading Internet media company for Chinese communities worldwide, offering on-line news, entertainment, community and commerce. SINA.com
offers a Chinese-language network of four localized Web sites that are produced and updated daily by local teams in China, Hong Kong, Taiwan and North
America. Voted number one by China Internet users in both the July 1999 and January 2000 semi-annual surveys conducted by the China Internet Network
Information Centre, or CNNIC, SINA.com is a popular full service media company for the world`s largest population group. As of April 2000, SINA.com had over
24 million monthly average daily page views and 5 million registered users. To learn more about SINA.com, visit the company`s corporate site at
http://www.sina.com/corp/, or regional sites at www.sina.com, www.sina.com.cn, www.sina.com.hk, www.sina.com.tw.

Firetalk and respective logos are trademarks of Multitude, Inc. Product names mentioned herein may be trademarks and/or registered trademarks of their respective
companies.

[Plato]

"M. Stanley sees only 4-5 Asian Web portals by 2004"

HONG KONG, May 24 (Reuters) - Morgan Stanley Dean Witter said on Wednesday its Internet research team expects
Asia/Pacific to have only four to five successful major Internet portals by 2004.

Morgan Stanley said the financing market is expected to dry up fairly soon for those portals who are not in the top rankings in their
segment. But the successful portals will be lucrative investments with outstanding returns, it added.

"The Internet portal market will consolidate from hundreds if not thousands of portals to just a few by 2004," Sunil Gupta, Morgan
Stanley`s executive director and head of Asian Internet Research, said in a statement.

The surviving Asian portals could be worth at least US$17 billion in market capitalization by 2004 and successful portals would be
built on brand, scale, scalability, technology and crucially, quality content, Gupta said.

In a new research report on Asian portals, Gupta said he believed advertising revenues would remain the main source of
revenues for Internet portals.

Portal advertising revenue in the region was expected to grow to US$1.90 billion in 2004 from US$87 million in 1999, implying a a
five-year compound annual growth rate of 85 percent.

Gupta forecast electronic-commerce would remain a growing but still minor protion of portal revenue, possibly less than 20-30
percent.

Morgan Stanley recommends investing in mass-market, broad horizontal portas that have the option to extend their business
models with attractive verticals.

Gupta said such portals included China`s Sina.com [SINA-news] and Netease [NTES-news], Taiwan`s Kimo.com, South Korea`s
Daum Communications [35720-news], Lycos Korea [LCOS-news], Yahoo! Asia [YHOO-news] and Yahoo! Korea.

[steve_I]

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