Shelron Group (SHRN) - für die GZFX-Verpasser - 500 Beiträge pro Seite

[Art Bechstein]

Homepage alt

http://www.shelrongroup.com./content/Default.asp

Homepage neu

http://www.shelrongroup.com/index.asp?id=news


Shelron Group Inc. ist auf den ersten Blick eine von vielen 100 Internet-Media-Agenturen, wenn da nicht zwei von Shelron entwickelte Software-Produkte wären, die das Online-Shopping bzw. Onlin-Marketing revolutionären könnten.

Aber der Reihe nach:

Shelron (SHRN) sitzt in Israel und bietet als Dienstleistungen (wer es genau wissen will, findet hier das Profil http://www.shelron.com/content/Shelron_profile.doc)


- e-Business Solutions (Multimedia Design, Webseitenkonstruktion usw.)
- e-Marketing (Media Planung und Durchführung, Online PR)
- EAI- und EII- (Enterprise Application/Information Intergration) Lösungen
d.h. Infrastruktur-Software und jede Art von Informationsintegration
- individuelle Softwareberatung und Entwicklung

an. Im letzten Feld hat die Gesellschaft als Referenz ein umfassendes Informationssystem bei einer der US Top 5 Banken imlementiert (siehe Text)

Shelron Delivers eSecurities system to a top 5 US Bank
Our mission was to develop a Web application that facilitates secure, scalable and easy access to securities information for the bank`s 40,000 brokers. There was a great challenge to seamlessly integrate the existing system to our modern Windows DNA based Web solution, since the securities data of the bank was previously reliant on Main Frame legacy systems. The application had to be flexible in its search capabilities, have a minimal latency of no more than 60 seconds, be capable of handling an enormous number of index items and be highly secure.
We developed a Windows DNA Web solution that seamlessly integrates the bank`s legacy system resulting in broker services that are enhanced dramatically. We fit the application with a tightly secured login mechanism, powerful securities retrieval and management functions, and various 3rd party systems including fax servers and Main Frame legacy databases. The solution was a superior application that met the bank`s strict policies on security, auditing, performance, availability and scalability.
Shelron`s application became an integral part of the bank`s initiative to centralize its document and output management. Brokers nation-wide are now able to take full advantage of the system`s flexible search capabilities and data retrieval mechanism with great response time, while the bank is equipped with access to brokers` securities information without compromise on security. The solution allows the bank to maintain its position as one of the 5 leading US banks.

Der Hammer sind aber die beiden von der Gesellschaft entwickelten Software-Anwendungen
Chainreaction und Activeshopper

Beide Applikationen werden gerade endfertig gestellt, da in Kürze ein Interview mit dem CEO auf NBC ansteht, nach dem ein erheblicher Run auf die Seiten zu erwarten ist.

http://www.chainreactionads.com
http://www.activshopper.com/


Chainreaction ist so eine Art "gutes" Spammailsystem, das neben der normalen Mailbox läuft und wie so eine Art Multilevelmarketing-System funktioniert, d.h. es wächst wie ein Baum entlang den Bekannten des Nutzers. So kann Werbung zielgerecht weitergeleitet werden und ist somit ein optimaler neuer Kommunikationskanal für Unternehmen, die im Internet Werbung betreiben.

Shelron Group Announces the Release of ChainReaction, a Revolutionary Software Solution for Internet Marketing

NEW YORK, Jan 22, 2004 /PRNewswire-FirstCall via COMTEX/ -- The Shelron Group Inc. (OTC Bulletin Board:SHRN) announced the launch of its revolutionary new communication software-"Chainreaction". Shelron now offers all the tools to maximize a client`s economic return from their database, Web site, or their entire advertising network including real-time tracking, automated downloads and historical performance stats. Chainreaction is a new communication software tool that is based on the latest dynamic email technology. It lets you spread your advertising messages across the Web. It enables an unlimited number of participants to communicate, collaborate, carry on multi-thread discussions, brainstorm, manage a document, make decisions, send invitations and build web based communities. This is accomplished all within a single Chainreaction inside your Inbox. The website for Chainreaction can be found at: http://www.chainreactionads.com
"This strategy move is a result of a two-year process where we have been specializing in developing solutions for both data base integration and management and Internet advertising," notes Shelron`s CEO, Eliron Yaron. "With the experience and success that we have garnered for our clients, it was a natural move to focus on-line marketing and advertising companies."
Initially, Shelron will release "ChainReaction" in the US and in Europe, both as a software solution and as a per-campaign service.
Recent industrial research conducted by Forrester Research of 95 US marketers reveals that Internet advertising is on the rise. Overall growth of this industry in Europe is expected to be 12% CAGR over the next five years, with a 1.4 Billion Euro budget in 2005. Specifically, 30% of advertising budgets are expected to go towards e-mail advertising in 2004. Another 34% and 17% will go towards search engine advertising and on-line promotions, respectively.

Activeshopper ist eine Anwendung, die sehr kundenfreundlich ist und im Internet nach den billigsten Angeboten für ein bestimmtes Produkt sucht. Die Software kann als beta-Version frei heruntergeladen werden. Shelron wird von den jeweiligen Verkäufern bezahlt und verdient a) per Click und b) pro Kauf, was ungeahntes Marktpotential birgt.

Hier die Pressemitteilung vom 23.3.2004

This Revolutionary Software Will Change the Way Consumers Shop on the Internet
The Shelron Group, Inc. (OTCBB:SHRN - News), announced that it has acquired and is developing a revolutionary e-commerce engine, called "ActivShopper" and is releasing the free beta version.
ActivShopper is a free software download that automatically scans, locates and compares prices for an item that a consumer selects at an e-commerce site. Once the item is selected, ActivShopper finds the lowest price for that item. In other words, if it is less expensive elsewhere, ActivShopper will find it. The ActivShopper browser sits under the toolbar, letting the consumer search the Internet, without interfering.

ActivShopper eliminates browsing comparative shopping sites and trying to understand complex comparison tables. No more jumping from site to site in order to find the best prices. You get the best prices on your browser... instantly!

"Our development and marketing teams are excited about this monumental technological development," stated Shelron`s CEO, Eliron Yaron. "It represents a great opportunity to offer significant value to our customers, increase revenues for vendors, revolutionize on-line shopping, and significantly benefits our shareholders."

"The value of this technology is huge and will be a catalyst for further Shelron innovations and long-term growth. According to the U.S. Census Bureau, total e-commerce sales for 2003 were estimated at $54.9 billion, an increase of 26.3 percent from 2002. With cost savings on the mind of most consumers, we know we are bringing the right technology to market at a very appropriate time," Yaron concluded.

Shelron will be paid through agreements with on-line vendors. Revenue options include: "cost per click" advertising, where an advertiser only pays when a visitor clicks through an ad on a vendor`s site and onto the advertiser`s web site; "cost per acquisition" advertising, where an advertiser gets paid every time a subscriber makes an actual purchase or acquisition; and in special cases, Shelron will make commission agreements with vendors moving large volumes. The final version of ActivShopper will be available later this year. More information will be available via form 8-K with the Securities Exchange Commission

Man muß halt bedenken, dass die Großen Internet-Plattformen erhebliche Mittel aufwenden, um den Bereich "Preisvergleich zu optimieren. So soll Yahoo angeblich 350 Mio. USD für diesen Bereich aufwenden. Ebenfalls hat Yahoo kürzlich für 575 Mio. USD die in Europa tätige Preisvergleichsplattform Kelkoo übernommen (s.u.).

Auf Alexa.com gab es bereits über 1,5 Mio. Abrufe für Activeshopper, bevor die Seite zwecks Endfertigstellung am Wochenende kurz aus dem Netz ging

http://www.alexa.com/data/details/traffic_details?q=&url=act…

Der nachfolgende Artikel vom 28.3.2004 zeigt, dass Shelron bereits neben den ganz großen Namen der Branche genannt wird:

ARTICLE:
The Internet Is Quickly Becoming A Consumers Dream
Price Comparison Sites Savings Shoppers Millions
by Michael Brodeur 3/28/04

Competition is growing fierce in the search engine arena, as the latest trend is offering price comparison shopping to its surfers in order to maintain and grow its user base. What does this mean for us working joes? Well it means low or no profit margins for eCommerce portals, but a dream come true for consumers, as we get rock bottom prices by taking advantage of these new sites and free software.
The most popular sites at the moment are FROOGLE.com, MySimon.com, PriceGrabber.com, Kelkoo.com, and ActivShopper.com. Google, the leading search engine on the net which will IPO later this year, created FROOGLE.com properly spelled "frugal" (noun...meaning, thrifty, virtuous) is in fact quite witty.
PriceGrabber.com, uses a somewhat general search approach and leads you to a site they feel you can get the best price on the particular category of interest. MySimon may be the best of the sites and offers even customer reviews on the products.
Kelkoo.com, Europe`s largest price comparison site, was just purchased by Internet giant YAHOO! (YHOO) for $575 million in cash. The YAHOO!-Kelkoo transaction this past Friday has set the stage and raised the stakes for Internet search engines and service providers. Yahoo dropped Google`s search technology back in February and replaced it with its own. Yahoo now sees Google as direct competition as its moved away from its original media product line with banner advertising and so on.
Microsoft (MSFT) may be next to make a move as they admit they are already behind. CEO Steve Ballmer said, "Microsoft`s failure to invest more in Internet search technology was a significant misstep for the company, but it is working to catch up."
Shelron Group`s (SHRN) "ActivShopper.com" takes a different yet more consumer friendly approach to price comparison shopping. Unlike Froogle, Yahoo and PriceGrabber, you have to download FREE beta software to your computer which I was happy to see it was quick and spyware/adware free. Once loaded, a small tool bar, located under my browser bar, appeared. I was able to go to sites like Buy.com and Amazon.com (AMZN) as I normally would when window shopping products on the web. Being a design guy, I clicked on the Adobe Photoshop 8.0 Upgrade, which Buy.com listed at $156.94, a savings of $12.06, when to my surprise the activ shopper toolbar came to life and a cash register "CHA-CHING" came over my harmon/kardon PC speakers only to notice that it found a site that had it $142 and showed me a savings of $14.94. My eyebrow raised and said "coooool", and pressed the big "GO" button that lead me to COMP-U-PLUS.com, an eCommerce site I never would have shopped in my wildest dreams. Internet has been a fantastic information tool and is trending to an even better shopping tool. This upcoming holiday season will be very interesting. I am curious to see how some of the online search portals adjust to competition. Analysts forecast even more shopping being done online due to consumer confidence and ease, but the question that intrigues me the most is what will happen to the giants such as Amazon and Buy.com whom are not always the lowest price? Bottom line...the more competition, the better for us consumers.

Zur Gesellschaft selbst:

Shelron (SHRN) ist am OTC-BB und in Berlin (allerdings ohne Umsatz) unter WKN 480853 notiert.

Ausstehende Aktien 172,527,664 https://www.otcbb.com/profiles/SHRN.htm

Bei einem Kurs von 0,037 USD beträgt die aktuelle Marktkapitalisierung lediglich 6,4 Mio. USD , was für ein solch potentialhaltiges Unternehmen recht wenig ist.

Zuletzt ist SHRN immer wieder von den Short-Sellern angegriffen worden, wozu ich mal das folgende Zitat aus RB anführen möchte:

A little internet software company stock like this one really has unlimited upward potential, so the shorts will be jumping out like fleas on a shaggy dog with a new flea collar.

Umsätze gibt es im letzten Quartalsbericht (bis 30.9.2003) noch keine, aber Shelron hat lediglich rd. 900.000 USD Verbindlichkeiten, über die aktuell mit den Gläubigern verhandelt wird, wozu in Kürze eine Meldung folgen könnte.

Ebenfalls in Kürze wird der CEO von Shelron bei NBC interviewt und das Unternehmen geht von einer landesweiten Ausstrahlung aus. Dafür werden bereits die Server fit gemacht und das Interview mußte aufgrund des hohen Andrangs schon vor Ankündigung des Interviews verschoben werden. Man sollte aber IMO vor Ausstrahlung des Interviews einsteigen.

Shelron hat in den letzten Monaten einige Allianzen geschmiedet, mit

- Power Position (2P) (PM 1)
- Suche nach JV-Partner (PM 2)
- Kryptonite Trading Ltd (PM 3)
- Lion Inc (PM 4)



PM 1 vom 2.3.04

Shelron Group Signs Distribution Agreement With Power Positioning Company to Sell Shelron`s Xtrack(TM)

NEW YORK, NEW YORK, Mar 2, 2004 (CCNMatthews via COMTEX) -- The Shelron Group Inc. (OTCBB: SHRN) announced the signing of a distribution agreement with Power Position (2P) to sell its Xtrack(TM) software package in the USA, the UK and Israel.
Power Positioning (www.power-positioning.com) is an international consulting group specializing in maximizing marketing penetration of on-line sites and search engine optimization (SEO). In addition to its years of experience in servicing the industry, 2P`s team has developed proprietary tools to benefit their clients. The company`s basket of services and products are complementary to Shelron`s Xtrack(TM) software.
"I believe that Shelron`s innovative products will be an excellent fit for many of our clients," notes Asaf Ya`ari, General Manager of Power Positioning. "We have high expectations of the response in the market and hope that successfully marketing Xtrack(TM) will lead us to new opportunities to market other Shelron solutions for the e-commerce industry."

PM 2 vom 24.2.2004

Shelron Group Looks for Merger with Internet Advertising Company

NEW YORK, NEW YORK, Feb 24, 2004 (CCNMatthews via COMTEX) -- The Shelron Group Inc. ("SHRN") announced the signing of an agreement with Partners500 to find a strategic partner that will help market its suite of proprietary software.
Shelron recently launched ChainReaction, a proprietary software that is bringing about a dramatic change in email advertising. In an effort to strengthen and expand its growing activities in providing solutions for Internet advertising, the Company is looking for an M&A deal.
"We see a window of opportunity to capitalize on the growing demand for on-line marketing and advertising technologies. With the right partners, we are confident that we can boost ourselves into a leadership position in the market," notes Shelron`s CEO, Eliron Yaron.
Shelron`s ChainReaction advertising engine for generating e-mail ads uses the power of word-of-mouth marketing and tracking by enabling users to share consumer experiences with their friends. This information is then used to make performance-based on-line advertising.
The Company is selling the engine in the US and in Europe, both as a software solution and as a per-campaign service.
Shelron`s Board of Directors has agreed to seek M&A opportunities valued at up to Two Million Dollars

PM 3 vom 18.2.2004
Shelron Group Signs New Contract With Kryptonite Group; Companies Will Market Each Other`s Solutions

NEW YORK, Feb 18, 2004 (BUSINESS WIRE) -- Shelron Group Inc. (OTCBB:SHRN) announced the signing of a mutual marketing contract with Kryptonite Trading Ltd. of Israel. The new contract comes as a result of Shelron`s recent launch of ChainReaction, a proprietary advertising engine for generating e-mail ads.
The terms of the contract call for shared efforts in marketing both companies` products. Shelron will supply its sophisticated email marketing system to Kryptonite to help Kryptonite acquire new customers. In parallel, Kryptonite will create a `market pull` from their current customer base for sales of ChainReaction and Xtrack(TM), Shelron`s affiliate marketing tracking software. Shelron will also help Kryptonite with sales of its e-commerce engine.
The companies intend to share 50% of their revenues from these joint efforts. Shelron will receive $160 per new customer acquired for Kryptonite. In addition, Shelron will share in the profits from these efforts and receive fees based on pre-defined activities. Kryptonite, a software house that has developed a unique, dynamic e-commerce platform, can sell various sized applications based on their e-commerce platform. The value of this contract may exceed several hundreds of thousands of dollars.
Shelron`s CEO, Eliron Yaron, commented, "I welcome this new agreement with Kryptonite. They are excellent partners to help Shelron reach a broader base of the e-commerce market. We also have an excellent opportunity to offer their outstanding e-comm engine with ChainReaction and Xtrack(TM)."

PM 4 vom 29.1.2004

Shelron Group Signs Contract for its New Software and Data Integration Services; Company Signs $100,000.00 Contract to Start 2004

NEW YORK, NEW YORK, Jan 29, 2004 (CCNMatthews via COMTEX) -- The Shelron Group Inc. (OTC Bulletin Board: SHRN) announces a $100,000.00 deal with Lion Inc, a Colorado based financial consulting company. Shelron will provide Lion Inc. with a suite of software and services that will assist Lion Inc in managing their databases so they can deliver better customer service.
"This contract provides Shelron with an opportunity to enter a new market and launch a software platform that can integrate our suite of new products like "Xtrack". "We are starting to generate revenue in our first week since launching this new product". "We believe that this is a turn around year for the company, and it is showing already" stated Eliron Yaron, Shelron`s President.
Shelron Xtrack(TM) is affiliate tracking software for managing an affiliate marketing program. Affiliate programs are one of the most effective ways to drive traffic to your site while rewarding your affiliates for their participation. You provide your affiliates with a special link to your site, whether it is a text link or image or even a picture of your product. The affiliate displays your link on their site and then you sit back and watch visitors start traveling to your site. You then reward your affiliates for sending traffic your way.
Affiliate tracking software will help increase your web sites traffic volume raising sales. You can reward your affiliates on a per sale, per click, or per lead basis. You can even customize the commission

Fazit:

Ich meine, SHRN bietet eine gute Gelegenheit, in einem frühen Stadium bei einer vielversprechenden Gesellschaft einzusteigen, die in einem Wachstumsmarkt tätig ist und den Bereich Online-Shopping wirklich i.S. von Kundenfreundlichkeit revolutionieren könnte. M.E. könnte die Entwicklung von Shelron ähnlich zu der von GameZnlix (GZFX) verlaufen, nur das wir uns hier eben noch bei 6Mio Cap. befinden und nicht bereits bei 80 Mio. USD.
Ist natürlich keine Kaufempfehlung (das muß man ja immer dazuschreiben, weil sonst wieder die Boardmoralpolizei kommt – wenn’s schiefgeht) - ist natürlich sauriskant usw.

Macht was draus

Art

[cwn]

Klingt im ersten Moment ja eigentlich nicht mal schlecht.

Aber andererseits sind die offensichtlich nicht mal in der Lage validen Code für ihre Website zu produzieren... Und die User von Opera und Netscape müssen wohl trotz Browsererkennung wo anders kaufen...

Von denen würd ich mir NIX coden lassen...

[Art Bechstein]

@ cwn

würde es erstmal nicht überbewerten, da die erst vor wenigen Tagen den Launch gemeldet haben und jetzt unter Zeitdruck dieses Teil fertigstellen. Ich probiere es aber auch mal mit den anderen Browsern aus....

Art

[cwn]

Zeitdruck hin oder her, entweder ich bin Profi oder nicht. Ein paar kleine Fehler lass ich mir ja eingehen, aber die wissen offensichtlich nicht mal genau was sie da tun...

Das ganze Konzept ist einfach schlecht. Selten so einen Schmarrn gesehen. Schade um die Entwicklungszeit.

Hoffentlich kennen sich wenigstens die Java, C++ und VB Programmierer aus...

Website = setzen 6!

[Art Bechstein]

@ cwn

wie ich schon schrieb, sind die Seiten noch nicht fertig. Du glaubst doch wohl nicht im ernst, dass eine Gesellschaft, die von Programmierung keine Ahnung hat, den Auftrag für eine Top 5 US Bank bekommt und erfolgreich umsetzt ?? V.a. läuft der Aktiveshopper schon auf zahlreichen Rechnern und leistet offensichtlich gute Arbeit...

Naja, mir ist es egal - ich bin jedenfalls eingestiegen, weil ich den Nutzen dieser Software sehe und sehe, dass derzeit ein Krieg im Netz um die beste Preisvergleichssoftware tobt.




@ all

hier mal ein Artikel zum IPO einer "E-Commerce Search engine" und v.a. zu deren Wertschöpfungspotential...

Art

-----------------------


March 26, 2004

By: Brian Morrissey
Senior Editor
[e-mail]

E-commerce search engine Shopping.com filed for an initial public offering that could net the company $75 million. Shopping.com did not report the number of shares it would offer or the price.
The Brisbane, CA, company revealed this week in its filing with the Securities and Exchange Commission that it turned its first profit last year, making $6.9 million on $67.2 million in sales.

Shopping.com is a comparison-shopping search engine. It lets users search for an item, compare prices, read reviews and click to the store`s Web site to make a purchase. Shopping.com`s 6,000 merchants pay from 5 cents to 30 cents each time a user clicks on one of their listings.

Though the lion`s share of revenue came from cost-per-click fees paid by its merchants, Shopping.com took in $25.5 million thanks to paid listings by Google that appear on the bottom of Shopping.com search results. The company and Google struck a distribution deal for the listings in August 2002. The agreement expires in April 2006, according to the filing.

Shopping.com generated 219 million leads in 2003, up from 77 million the previous year, according to the filing. The company attributed much of the increase to its Google agreement. Price per lead, however, fell to 28 cents from 34 cents. That drop was attributed to Shopping.com branching into new categories, like home and gardening, beyond traditional comparison-shopping areas such as computers.

The IPO would add to the company`s $25.7 million in cash as it tries to fend off increased competition from search giants like Yahoo and Google. Yahoo recast Yahoo Shopping as a comparison-shopping search engine in September, taking aim at sites like Shopping.com, BizRate and PriceGrabber. Google also has a shopping search engine, Froogle, which is in test mode.

According to Nielsen//NetRatings, Shopping.com is the No. 2 most-visited comparison-shopping site. It attracted 14.3 million visitors in February to Yahoo Shopping`s 18.5 million. BizRate ranked No. 3 with 8.7 million.

Founded in 1997 in Israel as DealTime, the company rose and fell with the dot-com bubble. It withdrew a $50 million IPO in October 2001 and racked up $72.9 million in losses that year, according to its filing. In 2002, it cut its losses to $5.1 million by more than doubling its revenue and reducing operating expenses.

In April 2003, DealTime acquired Epinions, a shopping service centered on consumer reviews. In September, the company changed its name to attract a broader audience than niche comparison sites like PriceGrabber, which focuses on computers and electronics. Shopping.com bolstered its marketing two months later with a $3.8 million TV advertising campaign in three cities. It reported that 76 million shoppers visited the site over the holiday season, generating $237 million in sales for Shopping.com merchants.

Goldman Sachs, Credit Suisse First Boston, Deutsche Bank and Piper Jaffray are the IPO`s underwriters. Shares would trade on the Nasdaq exchange under the proposed ticker "SHOP."

Brian Morrissey covers search marketing for DM News.com. To keep up with the latest search marketing news subscribe to our free e-mail weekly newsletter Search Engine Marketing by visiting www.dmnews.com/cgi-bin/newslettersub.cgi .

[cwn]

Du hast mich falsch verstanden. Zwischen der Website und dem Produkt ist ein grosser Unterschied.

Diese Aktiveshopper Software ist wahrscheinlich in vC++ geschrieben, wird ganz normal auf beispielsweise Windows XP installiert und ruft dann die Preise von irgendwelchen Webshops ab.

Deswegen sagte ich ja auch hoffentlich können diese Programmierer mehr als die Nase, die die Website verbrochen hat. Es ist aber jedenfalls sehr peinlich sich mit sowas zu präsentieren das wirft ein ziemlich schlechtes Licht...

Ich persönlich hätte allerdings meine Bedenken eine Software zu installieren, die dann auch problemlos via Internet meine Preisrecherchen sammelt und ein Nutzerprofil von mir anlegt. Da würde ich lieber eine anonyme Suche im Web vorziehen...

Der Markt ist allerdings groß, da stimme ich Dir zu.

[Art Bechstein]

@ CWN

diese Diskussion hatten wir im Board schon x-Mal zu GZFX, wo auch verschiedene Homepages im Netz rumschwirrten und immer wieder Teile updated wurden. Da war der Kurs bei 9 US-Cent.

Mag sein, dass die HP noch nicht richtig funktioniert - Hauptsache die Aktie steigt und daran hat doch hier niemand ernsthafte Zweifel.

Art

[Art Bechstein]

@ all

gestern 5:37 PM est abend "on air" bei NBC...

http://www.nbc4.com/technology/ mit Video

http://www.nbc4.com/technology/2967642/detail.html Text


Ich finds klasse...

Art

[flua]

und auch für GZFX Gewinner, die das mit SHRN nochmal machen wollen.
Heute war zumindest erste Bewegung in Berlin und das ganze sogar noch mit Aufschlag auf US Preise

[flua]

Das Handelsvolumen in US ist nicht schlecht.
Bin mal gespannt, ob sich das hierzulande auch noch ändert bzw. ob sich hier erst nach Ostern wieder was bewegt.

Gruß an alle und frohes Ostereiersuchen

[Art Bechstein]

...ein paar Empfehlungen

Lebed biz Stock Profiles:

March 30th, 2004:

We are profiling The Shelron Group Inc. (SHRN) at $0.039 as a long-term strong buy.

SHRN creates business intelligence (BI) software and E-business marketing solutions. SHRN provides online advertising technologies and services for marketing professionals , interactive agencies, ecommerce shops, dating and gaming industry.

SHRN supplies enterprises with advanced, yet cost-effective, high tech tools that are necessary to increase productivity, improve sales and response to customers, and efficiently manage their information and operations. Shelron offers in-house services and solutions for medium- to large-size corporations and e-business enterprises.

We recently profiled SHRN as a speculative strong buy at $0.007 and it has since gone to $0.039 where we now believe it is a long-term strong buy.

With YHOO recently acquiring Kelkoo SA, an online comparison-shopping service for consumers in Europe, for 475 euros, or about $575 million, we believe SHRN is worth much more than what it is currently trading at and could easily see $0.10+ in the near-future.


-----------


American Bulls Empfehlung

http://www.americanbulls.com/StockPage.asp?CompanyTicker=SHR…
-------------

Stockta technische Analyse

http://www.stockta.com/cgi-bin/analysis.pl?symb=SHRN&num1=3&…

[Art Bechstein]

Shelron`s ActivShopper Featured on NBC
Thursday April 8, 9:55 am ET
Responses Exceed Company`s Expectations


NEW YORK--(BUSINESS WIRE)--April 8, 2004--The Shelron Group Inc. (OTCBB:SHRN - News), a leader in technology innovations dedicated to consumer audiences, today announced that its revolutionary e-commerce engine, "ActivShopper" (www.ActivShopper.com) , was featured on an NBC affiliate, www.nbc4.com, - "Digital Edge" in the Washington, D.C. area and will air on other NBC affiliates nationwide. The responses and inquiries following the airing of this segment greatly exceeded the Company`s expectations, receiving approximately 5,000 hits per day, as it prepares the product launch this month.
The Company concurrently announced that it has been approached by various institutions concerning funding alternatives, under favorable terms to the Company and its shareholders, that would propel ActivShopper to consumer audiences worldwide. Financing, at this critical juncture in Shelron`s business model, would provide the working capital to build the Company`s infrastructure to accommodate the significant momentum it expects with this unmatched, automatic comparative shopping tool.

"We are very excited that ActivShopper has received such recognition in record time. The media`s excitement concerning ActivShopper coupled with increasing interest on a daily basis, we contend, will bring the Company to a new and heightened awareness among members of the investment community, consumers, and vendors, stated Eliron Yaron, Chairman.

About Shelron Group Inc.

Shelron Group Inc. creates business intelligence (BI) software and E-business marketing solutions and products. The Company`s stock is publicly traded and quoted on the OTC Bulletin Board under the symbol SHRN. Further information is available on the Company`s website at www.shelrongroup.com.

Safe Harbor Statement

This press release contains forward-looking statements that involve risks and uncertainties. Shelron Group`s actual results could differ materially from those discussed in such forward-looking statements based on a variety of factors. Other risks are reflected in Shelron Group`s filings with the Securities and Exchange Commission.



--------------------------------------------------------------------------------
Contact:
Media and Investor Relations Contact Information:
Cynthia De Monte, 212/605-0525
[e-mail]
[e-mail]