Color Cosmetics Market to be Driven by Increasing Consumer Health Awareness about the Personal Care and Growing Fashion Trends

Radiant Insights, Inc.

SAN FRANCISCO, July 12, 2018 /PRNewswire/ --

Global Color Cosmetics Market is projected to grow considerably in the forecast period owing to its easy availability and affordability. Color cosmetics are the ubiquitous elements of personal care products that enhance the human body appearance. They refer to the cosmetic ingredients and colorants that are used for personal hygiene, makeover, skin care, oral care and hair care. They include products like nail paints, powders, concealers, mascaras, bronzers, eye shadows, foundations, lipsticks, and others. The coloring material in any specific cosmetic type depends on colored effects. For example, in case of a shimmering eye shadow, hundred micron interference flake type material are used, while a foundation colors less than one micron for matching a skin tone. The color cosmetics market is flourishing since customers continue to appreciate different looks and manufacturers produce attractive products with unique textures and formulas.

The growing focus on trendy looks due to improved lifestyle and increasing spending power on personal care products are the major factors that are projected to drive the color cosmetics market significantly in future. The increasing awareness regarding style and external appearance in the younger population is also accelerating the color cosmetics market worldwide. The demand for color cosmetics exists greatly in the female sector, especially from the young population to the middle age who prefer long-lasting products with natural constituents. Fashion trends like nail art are changing nails into stylish accessories, which again uplifts the market growth. Additionally, the introduction of innovative products and technological modernizations are also predicted to propel color cosmetics market demand. The continual changing lifestyle and trends are estimated impact the market positively in the coming years. Color cosmetics market is also driven by augmented preference of color cosmetics in the beauty industry. Also, the availability of branded products in these developed regions due to rising number of manufacturing facilities is also supporting the market growth.