Walmart Expands Distribution of Eastside’s Redneck Riviera Whiskey 1.75 Liter Nationwide

Eastside Distilling, Inc. (NASDAQ: EAST) announced today the authorization of Redneck Riviera Whiskey 1.75 liter (half-gallon) bottles nationwide in Walmart stores, effective immediately.

The new authorization from Walmart comes on the heels of, and is in addition to, Eastside’s earlier distribution into more than 350 locations and most recently an additional 856 stores with Redneck Riviera Whiskey 750 ml in the U.S.

Robert Manfredonia, President of Eastside Distilling, said, “We are very excited to be expanding in Walmart stores across the entire United States. We greatly appreciate their commitment to Redneck Riviera Whiskey to add the 1.75 liter size to existing 750 ml package availability. The larger package is an emerging size within the whiskey space within the U.S. market. We believe it is a natural fit for the Walmart customer across the United States.”

Redneck Riviera Whiskey is a joint collaboration between Eastside and John Rich, the multi-platinum country-music artist and one-half of the award-winning duo Big & Rich. The Original Redneck Riviera Whiskey and the Granny Rich Reserve were crafted by the famed distilling team at Eastside, headed up by Mel Heim and Travis Schoney. The team developed what Eastside and John Rich believe is a superb reserve whiskey that meets even the lofty standards of Granny Rich.

John Rich and Eastside have taken to heart the Folds of Honor mission and have been active advocates on behalf of the foundation, raising hundreds of thousands of dollars in 2018 through the sale of Redneck Riviera Whiskey. Since 2007, the Folds of Honor Foundation has carried forth this singular, noble mission – to provide educational scholarships to spouses and children of America’s fallen and disabled service-members. Their motto says it best: “Honor Their Sacrifice. Educate Their Legacy.”

Launched in February 2018, the original Redneck Riviera Whiskey is now distributed in Texas, California, Louisiana, Alabama, Georgia, Mississippi, Florida, North Carolina, South Carolina, North Dakota, South Dakota, Oregon, Tennessee, Oklahoma, Nebraska, Kentucky, Missouri, Washington, Iowa, Minnesota, Wisconsin, Alaska, Illinois, Michigan, Kansas, Colorado, Nevada, Arizona, Indiana, Maryland, The District of Columbia, New York, New Jersey, Massachusetts, Rhode Island, Vermont, New Hampshire, Maine, Arkansas and Ohio.