Wirecard expands cooperation with KaDeWe Group, operator of Germany's most famous department stores, to enable all digital in-store payments
- Wirecard will now handle the entire payment process at the POS
after successfully integrating Chinese payment methods for KaDeWe
Group stores in 2018
- KaDeWe Group operates German luxury department stores KaDeWe,
Alsterhaus, and Oberpollinger
- The revenue of the KaDeWe Group amounted to EUR 600 million in
2018, with the majority being cashless
Wirecard, the global innovation leader for digital financial
technology, is expanding its cooperation with KaDeWe Group, operator
of Germany's most famous department stores for luxury products. After
successfully integrating Chinese mobile payment methods for the group
stores in 2018, Wirecard will now handle all cashless payments.
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one of the largest and most renowned department stores worldwide, the
Alsterhaus in Hamburg and the Oberpollinger in Munich. KaDeWe alone
welcomes over 50,000 customers every day and is today both a shopping
destination and a tourist attraction for local and international
customers. The Wirecard digital financial commerce platform provides
retailers such as KaDeWe Group with access to the complete Wirecard
ecosystem including value-added services such as data analytics, all
of which contribute to improving the customer journey and enable a
holistic Unified Commerce.
In the German retail trade sector, revenues are constantly rising
each year. By 2022, the revenue is projected to increase to EUR 666
billion. As Europe's largest economy and one of the region's most
populated countries, Germany is an attractive market for retailers.
The KaDeWe Group, an important player in the German premium brand
sector, recorded a further increase in non-cash sales in 2018. Since
the integration of mobile payment options, such as Alipay and WeChat
Pay, and respective marketing activities, the company has been able
to generate further growth last year thanks to Wirecard's support for
"We are excited to expand our cooperation with Wirecard and
continue offering fast and easy payments for all of our customers,"
said Dr. Michael Peterseim, CFO of the KaDeWe Group. "As operator of
Germany's most well-known department stores, it is essential for us
to deliver the best possible customer experience to each individual
guest, and we are happy to have a knowledgeable and experienced
partner like Wirecard by our side."
The initial integration will see all three stores fully equipped
with Wirecard's POS solution. The project scope includes 450
stationary and mobile devices, for a fast and convenient payment
"It is a testimony to the success of our initial collaboration