OSR Enterprises AG and Jaguar Land Rover Are Collaborating to Enhance Advanced Driver Assistance Systems (ADAS), Automated Driving and Securely Connected Technologies for the Era of New Mobility
The collaboration is revealed at the IAA show, where the OSR EVOLVER is integrated in the Jaguar I-PACE
Tomorrow has already arrived
FRANKFURT, Sept. 12, 2019 /PRNewswire/ --
- "We are very excited to share with the automotive world a small portion of our collaboration with our OEM customers. The collaboration between OSR and Jaguar Land Rover is enhancing Advanced
Driver Assistance Systems, Automated Driving and securely connected technologies through the integration of the Jaguar I-PACE," says Ms. Orit Shifman, Founder &
Group CEO of OSR Enterprises AG. "OSR is referred to by its OEM customers as the Next Generation Tier 1 because of the way we provide integrated solutions for our customers. We are revolutionizing
and shortening the traditional processes in the automotive industry by consolidating the architecture of the car, enabling our customers to make the leap into the new automotive era. We do this by
providing OEMs with an open, heterogenous, unified, scalable, configurable, uniquely adaptable and cross-functional solution."
- "We see today that all of our customers already agree with us in the need to consolidate the architecture of the car. We are working with our customers on an exciting path, integrating the
capabilities of our advanced technology into cars of today."
- "This collaboration with OSR is truly remarkable and we are very happy to be on this journey together," says Dr. Gero Kempf, Chief Engineer Jaguar Land Rover & Industrial Professor WMG, Warwick University. "We believe coming state-of-art autonomous user services will benefit from this centralised compute and secure connectivity platform. The very practical and extremely fast hands-on approach backed by OSR's vast experience puts us in a prime position for fast collaborative learning and building our strategy going forward."
The EVOLVER 4th generation
The EVOLVER in its 4th generation is the multi-domain AI brain for vehicles with an advanced architecture, high processing power and AI capabilities that provide the technology for
ultra-smart, autonomous and securely connected vehicles.
"OSR's EVOLVER accelerates the mobility evolution and speeds up time to market, enabling OEMs to make the necessary leap from car makers to mobility providers. Leading global OEMs agree with us that this can only be achieved by reconstructing the architecture of the car," says Shifman. "At OSR we follow a 360° holistic approach by designing and building the full hardware and software system. Our Tech is providing freedom and endless possibilities. This is what makes us unique. With OSR as a partner, OEMs place themselves ahead of the curve to lead the evolution in today's competitive market."