TILT Holdings’ Blackbird Launches Innovative New All-in-One Cannabis Retail Platform for Sales, Home Delivery and Customer Management

Combines the Best of Baker Customer Management and Blackbird E-Commerce Technology, Helping Retailers to Drive Sales, Simplify Operations and Gain Loyal Customers

CAMBRIDGE, Mass., Dec. 10, 2019 (GLOBE NEWSWIRE) -- TILT Holdings Inc. (“TILT” or the “Company”) (CSE: TILT) (OTCQB: TLLTF), a foundational technology cannabis platform comprised of assets to support brands worldwide, announced today that its subsidiary, Blackbird Holdings Corp. (“Blackbird”), introduced one of the first software platforms for cannabis retailers that combines e-commerce, distribution, inventory management and customer relationship management (“CRM”) in a single environment.

The new version of Blackbird eliminates the need for retailers to manage multiple software tools to run their stores and dispensaries. The all-in-one software includes point-of-sale (“POS”), delivery services, a loyalty program and digital customer messaging – among other capabilities – in a simple, cloud-based tool. Cannabis retailers can now increase sales, attract customers and improve operations with greater ease and efficiency.

The new platform stems from the full integration of Blackbird and Baker Technologies Inc. (“Baker”), a cannabis industry leading CRM software. “Blackbird for Retailers” combines the best features of Baker’s CRM for building loyal customer relationships with Blackbird’s e-commerce and supply chain capabilities.

“Two technology leaders have come together to create a powerful and versatile retail platform in the cannabis industry,” said Tim Conder, CEO of Blackbird. “Not only does the new Blackbird platform drive more sales and simplify operations, it lets retailers focus on what matters most – servicing their customers.”

Blackbird Enhancements

Loyalty and rewards are now seamlessly integrated within the Blackbird POS platform. Retailers can now customize their loyalty programs to offer points-per-dollar or visit-based rewards, setup point magnifiers to provide happy hour specials, and loyalty tiers to reward their biggest spenders. Dispensary customers also receive the ability to:

• join programs faster by having opt-in included in the checkout process of their first online order;
• redeem rewards as part of the online or in-store checkout process to save time; and
• check point balances at any time to see how far they are from the next reward.

Blackbird users can now manage sales and inventory better through a user-friendly and compliant POS system. Online menus, optimized for mobile users, add e-commerce capabilities to retailers’ existing brick and mortar businesses. The system speeds and simplifies customer purchases while keeping store personnel constantly abreast of what products are on the floor, in stores and on the way. It also provides a single platform for managing inventory, order fulfillment and deliveries, all with automatically generated compliance documentation and real-time visual reports.