Halo Labs Announced Edibles Expansion in California and Oregon
Halo Labs is pleased to announce an update on the Company’s edibles product launch and expansion plan in California and Oregon to capitalize on segment growth. According to BDS Analytics, edibles spending in the US and Canada is forecast to grow to more than $4.1 billion by 2022. In California, ingestibles generated $44 million in sales in April 2020, 3 percent growth when compared to April 2019. In Oregon, ingestibles generated $12.5 million in sales in April 2020 and represents 18 percent growth from April 2019.
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Expanded Gummy Line in California (Photo: Business Wire)
In California, Jeff Stewart founder of Outergalactic Chocolates, is leading Halo’s ingestibles product launches in California. Since launching in 2017, their colorful line of milk, dark, and sugar-free chocolates have been recognized as, “Best Dark Chocolate Hybrid,” and “Best Chocolate Truffle” by Edibles Magazine. OGC also took home the prize for “Best Chocolate” at the Emerald Cup in 2017. Resident of Mendocino County and a cannabis farmer since 1982, Jeff Stewart is the former owner of The Chief Smokehouse (now known as The Big Chief) on Highway 101 in Laytonville, California in heart of the Emerald Triangle.
Kiran Sidhu, CEO and Co-founder of Halo Labs stated, “We plan to launch sales in California by Q3 2020 with 10 different gummy packages under the Hush brand. The gummies will be vegan, gluten free, and feature organic ingredients. Variety in selection is critical to capturing the hearts and minds of consumers. Therefore, in addition to delivering value at a target out the door price of $15 and $18 on 10 piece and 20 configurations, we also are offering a nanotechnology format for quicker absorption in numerous flavors. We aim to offer the best value proposition bar none to the California consumer.”
The Company intends to launch strain specific formulations in sativa, indica and hybrid. Halo plans to manufacture under Halo’s Type N license in Ukiah and roll out up to 36 different configurations in California. Total capacity per day in Ukiah is 1,125 bags or 11,250 gummies per day assuming a 10 piece configuration. Additional edible products will include Hush elixirs that are vegan, gluten free, with no added glycerin or sugar.