Brain Armor Appoints Pamela Andrews as Managing Director
Brookfield, WI, Sept. 24, 2020 (GLOBE NEWSWIRE) -- via
NewMediaWire -- Trident Brands Inc. (OTCQB: TDNT) today announced that their Brain Armor brand of neuro-nutrition supplements has appointed Pamela Andrews as Managing Director.
With a career spanning over 25 years, Pamela Andrews has been a noteworthy leader in the Consumer Packaged Goods space with a strong background in health and wellness. With roots at P&G and Estee Lauder, she made a move to the ‘start-up’ space as one of the initial team members at Ascenta Health. Ascenta was a pioneer in the Omega-3 category and quickly became a market leader, later acquired by Nature’s Way in 2015. Pamela then moved to Toronto to join Jamieson Wellness as their VP Marketing of the ‘Specialty Supplements’ division where she helped shape the vision and strategy of this new segment of business. This division is comprised of Jamieson’s latest portfolio acquisitions in the natural health category.
As a special passion throughout most of her career, Pamela has also been a pioneer in the ‘Influencer Marketing’ space. She has been very effective in connecting key opinion leaders and celebrity influencers to brands in order to quickly and effectively grow their market share. The relationships she has cultivated with celebrity influencers brings an invaluable piece of business to any growing brand.
“I am very excited to join the team at Brain Armor. Their product line up has effective, high potency formulations made from sustainably sourced ingredients. I look forward to helping elevate this brand so consumers can truly understand why ‘Brain Health’ should be everyone’s very first priority,” said Pamela.
“The Brain Armor team is very pleased to have Pamela join us as we continue our mission to provide the highest quality neuro-nutrition supplements to the general public, amateur and professional athletes, and the military. Her credentials in the health and wellness sector along with her management skills will have a very positive impact on our overall business across all channels,” said Scott Chapman, President of Trident Brands Inc.
About Brain Armor
Brain Armor is on a mission to improve cognitive health, well-being and performance at every stage of life and on every field of play. Our products are clinically proven dietary supplements formulated with omega-3, healthy fats and vital nutrients, designed to support structural brain health and performance. Brain Armor products are vegetarian, made in the USA and are a regular part of many professional and elite amateur athlete and team conditioning programs. Brain Armor Inc. is a subsidiary of Trident Brands Incorporated (OTCQB: TDNT -- tridentbrands.com).