Sonic Automotive Bolsters eCommerce Team with Former Hertz and Belk Executives, Promotes Key Executive to Lead Expansion of Omni-Channel Platform - Seite 2

Eulberg has been a key contributor to the Sonic Automotive and EchoPark businesses since 2012. Her sales and marketing experience spans from international companies to start-ups including Fisker Automotive, Maserati, Jaguar, Volvo and BMW of North America. Additionally, Eulberg has led the brand management sector within EchoPark and has contributed to many franchise store facility development projects enabling the Company’s compliance with manufacturer brand management requirements. Eulberg will report to Jeff Dyke, President of Sonic Automotive and EchoPark, working in conjunction with the Company’s new Chief Digital Retail Officer, Steve Wittman, new Vice President of eCommerce, Stephen Conrad, and Chief Marketing Officer, Rachel Richards, to ensure the digital retailing eCommerce platform aligns with the Company’s guest experience and brand management standards.

“Working with the team at Sonic over the last eight years to bring innovative change to the industry has been a truly rewarding experience. I am looking forward to all the challenges and opportunities with this new position,” says Marti Eulberg, Chief Creative Officer of Sonic Automotive and EchoPark Automotive. “As we embark on the next phase of growth, it’s an especially exciting time to lead the creative aspects of our business and continue pushing the boundaries of what customers can expect from Sonic Automotive and EchoPark Automotive.”

“It’s our pleasure to welcome Steve and Stephen to our team,” said Jeff Dyke, President of Sonic Automotive and EchoPark Automotive. “We are creating a best-in-class online guest experience, just as we have done in-person at our dealerships. Our goal is to ensure car buyers can purchase a new or pre-owned vehicle in the way that suits them best - online, in-person or a hybrid of both. Steve and Stephen are both seasoned eCommerce executives who will contribute to our long-term success. We are also especially pleased to welcome Marti to our leadership team as Chief Creative Officer after eight years of service to the organization. The impact of her contributions to Sonic Automotive and EchoPark Automotive have been felt across the entire company and especially by our customers.”