T-Mobile’s Next Un-carrier Move #5GforAll
5G: It just might be history’s most hyped technology revolution. But despite years of bluster about how it’s going to transform our lives, most people haven’t experienced the lightning-fast speeds and incredible performance of 5G yet. That’s changing in a big way starting today. In an online webcast a group of T-Mobile (NASDAQ: TMUS) executives led by CEO Mike Sievert announced the company’s latest Un-carrier move, a sweeping set of initiatives that mark the beginning of the #5GforAll era, including:
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210407005732/en/
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T-Mobile unveils massive new moves to upgrade America’s phones, homes and small towns to 5G. (Graphic: Business Wire)
- The Great Free 5G Phone Upgrade: Now, everyone in America can trade in any mobile phone and get a 5G smartphone for free.
- The Great Unlimited Trade-Up: For the more than 1 in 3 customers, all 60 million of them, still stuck on an AT&T or Verizon limited data smartphone plan — most with limited 5G access, can upgrade to unlimited data with access to T-Mobile’s full 5G network for the same price — or less — than the competition’s limited plans.
- T-Mobile Home Internet: Simple, fast fixed wireless broadband powered by America’s largest, fastest, most reliable 5G network.
- T-Mobile Hometown: A massive commitment to bring 5G to rural America, hire 7,500 new employees in small towns and rural communities over the next few years, and provide $25 million in grants for community development projects.
“This is the moment we’ve been working toward since we shared our vision for a faster, more inclusive future — a vision we called 5G for All — when we announced our plans to merge with Sprint three years ago,” said Mike Sievert, CEO of T-Mobile. “We’re quite literally the only company that can kickstart this new era of connectivity, that has the network to upgrade America’s phones, homes and small towns to 5G. And we’re just getting started.”
Great Free 5G Upgrade: Free 5G phones for all!
Over the past few years, billions of dollars have been spent to build 5G networks. Billions more have gone for breathless ads touting the promise of a 5G-powered future. But for most people, 5G has been a total nonevent. Why? Because 92% of Americans don’t have a 5G phone as of the start of this year.1 And no 5G phone means no 5G experience.