DGAP-News

SPORTTOTAL AG publishes figures for fiscal 2020

DGAP-News: SPORTTOTAL AG / Key word(s): Annual Results SPORTTOTAL AG publishes figures for fiscal 2020 29.04.2021 / 11:41 The issuer is solely responsible for the content of this announcement. Corporate News SPORTTOTAL AG publishes figures for fiscal 2020 - Group's 2020 revenue and result in line with expectations - sporttotal.tv gmbh in the digital segment achieves significant revenue growth of +48.5% Cologne, 29 April 2021. SPORTTOTAL AG reports revenue of €22.9 million and EBIT of €-11.6 million in fiscal 2020, which is therefore in line with expectations.

Taking account of the severe impact of the COVID-19 pandemic on the SPORTTOTAL Group's various business lines, the Management Board forecasted lower revenue for fiscal 2020 in comparison with the previous year. In particular, organizing events in the context of the Porsche Experience and live broadcasting of sports events on the sporttotal.tv streaming platform came to a virtual standstill for much of 2020. The Group's resulting loss of revenue was not compensated for despite the successful operation of #dabeiTV as the new linear TV channel and the additional revenue this generated in the DIGITAL segment. In terms of sporttotal.tv gmbh, the centrepiece of the digital platform strategy, revenue was raised significantly by +48.5% in a year-on-year comparison.

The cost-cutting measures introduced in all parts of the Group in the face of dwindling revenue, fresh success in marketing the ADAC TOTAL 24h race at the Nürburgring and operating #dabeiTV all made a decisive contribution to lifting EBIT by €+3.0 million compared with the previous year. SPORTTOTAL AG is therefore in line with the forecast.

In 2021, the Management Board anticipates that game operations in many sports will resume and can then be broadcast on sporttotal.tv's streaming platform, thereby contributing to the positive performance of the DIGITAL segment going forward. Revenue from local advertising on the streaming platform is to play an important role in future. This will allow advertisers to target local groups linked specifically to a sports club. With currently 800 clubs that are already part of the sporttotal.tv platform, this will unleash correspondingly great potential.