COVID-19 and Martech's Law

Companies Close Gap, Digital Advertisers Thrive - Seite 3

Even with a conservative estimate of no quarter-over-quarter growth, revenue at Hashoff would extrapolate to approximately $5 million in the first 12 months being owned by DGTL, a massive improvement from the acquisition date.

Furthermore, DGTL is funding an aggressive revenue growth plan in which Hashoff must reach a milestone of $8 million in ARR in order to receive 100% of the value of cash and shares on transaction and is now streamlining operations to reach cash flow breakeven within the calendar year, meaning their first acquisition would be self-sustaining without any fundraising necessary for operations.

Name Brands Like a Blue Chip

Doubling revenue and achieving cash-flow neutrality in only 12 months is an impressive accomplishment for any upstart. Although, with DGTL management coming from senior executive roles at companies including Hearst, Yahoo, AOL-Time Warner, RocketFuel, Facebook, Google, Microsoft, RBC and IPG, meeting KPIs is more of a mandate than an option in its portfolio model. The performance has underscored shares of DGTL rising more than 200% since going public in August 2020, as early investors took notice of the first enterprise software acquisition.

The Hashoff platform has attracted the biggest names across a multitude of markets, including its key categories of consumer packaged goods (CPG), health care and retail, which should be particularly hot as the pandemic fades and economies fully re-open. DGTL's news feed speaks loudly to the quality of customers using Hashoff technology, with more coming aboard constantly. The roster of large cap clients includes DraftKings, Door Dash, Veritone, Anheuser Busch-InBev, PepsiCo, Nestle, Post Holdings, Danone and Keurig-Dr. Pepper, Dunkin Brands, The Container Store, Ulta Beauty, Pizza Hut, Live Nation, The CW, Scribd, Syneos Health, and Novartis, to name a few.

More to Come, Yet Just 4x P/S Ratio

On April 26, Japan-based Beam Suntory Holdings (BSI) added its name to the list of tier-one Hashoff clients. BSI is the third-largest producer of premium distilled product brands worldwide, trailing only Diageo and Pernod Ricard. This new major account is the owner of iconic global brands, such as Jim Beam, the number-one selling bourbon brand in the world, as well as Maker's Mark, Knob Creek and Laphoraig, the top-selling single malt scotch brand. BSI is seen as the global leader in the top-selling Japanese whiskey brands, worldwide.