@media box

Prelaunch of a world debut (FOTO)

London (ots) - On the 23rd of November 2021, the @media box was presented for
the first time in Warsaw. With this innovative multimedia box, the London-based
company @media advertise Limited aims to set new standards in the world of TV
advertising.

The @media box was presented at the first international Tech Summit 2021 held at
the Warsaw-based 360 CodeLab, a subsidiary of the myWorld group. There, the
numerous invited guests were able to thoroughly test the first functional
prototype and at the same time watch the go-live of the official
http://www.atmedia.digital website.

Watch ads and benefit

"The basic idea is very simple: with the @media box, it's possible to consume
targeted advertising while watching TV, playing a video game or streaming a
movie, and get paid for it," explains Hans Christian Neuhold, CEO of mediaWorld
agency, which is responsible for implementing the media project. "All you have
to do is choose your favourite streaming platform and, thanks to the partnership
with myWorld, you get Cashback and Shopping Points for every ad you watch."
Those who are interested in the ads that are shown can enlarge them using the
remote control with the push of a button and can immediately buy the product.
Also practical: The topics and the frequency of the advertisements can be
completely adapted to your own needs.

Efficient advertising platform for businesses

TV advertising is still the measure of all things when it comes to effectively
promoting one's own products. "Until the end of the first quarter of 2022,
companies - myWorld Partners as well as external companies - can also use this
potential of TV advertising for themselves, and very flexibly at that," Neuhold
emphasises. "They can promote their products or services regionally, nationally
or even globally. A sophisticated algorithm ensures that the desired advertising
reaches a selected, interested target audience."

The @media box will be available in the fourth quarter of 2022. On
http://www.atmedia.digital , those interested can find all details about the
@media box as well as a blog that provides regular updates. If they have any
questions, they can also send an email to mailto:[e-mail] .

About the mediaWorld agency

The mediaWorld agency is the in-house agency of the myWorld group of companies.
The full-service agency was founded to pool know-how and expertise and thereby
open up new perspectives and realise tailor-made solutions. Consisting of
digital experts, creatives and consultants, the agency has set itself the goal
of developing brand experiences on the cutting edge that are effective and
sustainable. The production studio produces all forms of visual stories - from
commercials to live streaming events. The focus is always on a holistic approach
in order to create space for creative ideas that work on all channels. More
information on https://mediaworld.com/ .

Contact:

Klaus Piber
Communications Manager
mediaWorld agency GmbH
Tel.: [phone]
Email: mailto:[e-mail]

Additional content: http://presseportal.de/pm/159892/5085041
OTS: mediaWorld agency GmbH