Expion360 Introduces e360 Lithium-Ion Battery Value-Added Reseller Program
REDMOND, OR / ACCESSWIRE / December 1, 2022 / Expion360, Inc. (NASDAQ:XPON), an industry leader in lithium ion battery power storage solutions, has introduced a new value-added reseller (VAR) program for its premium e360 lithium ion battery line.The …
REDMOND, OR / ACCESSWIRE / December 1, 2022 / Expion360, Inc. (NASDAQ:XPON), an industry leader in lithium ion battery power storage solutions, has introduced a new value-added reseller (VAR) program for its premium e360 lithium ion battery line.
The program will complement the company's other growing market channels that includes more than 175 dealers, wholesalers, private-label customers, and OEMs nationwide.
Expion360 trained and certified VARs will offer end users and businesses value-added Expion360 products and services, including energy storage engineering and design, installation, instruction, technical support, and maintenance.
"We believe the clear cost/benefit advantage of Li-ion batteries over lead-acid, combined with our superior Li-ion battery storage technology, will enable our VARs to drive faster and broader adoption of our clean power solutions," stated Expion360 CEO, John Yozamp. "Our VAR program also presents an economically advantageous way to expand our market reach and elevate our brand awareness."
VARs may be granted protected territories where they can establish their own Expion360 physical showroom or storefront, or a store-within-a-store at their existing dealership or retail location. VARs can also sell directly to a dealer base, such as RV/Marine dealerships and OEMs. The VAR locations will be featured as Renewable Energy Centers on Expion360's dealer locater map.
In exchange for protected territories, VARs will commit to certain sales targets, including purchasing inventory upon startup. VARs will be responsible for basic costs related to buildout, inventory, marketing, employee hiring and training. The marketing territory will be defined by market population.
Expion360's advanced Li-ion batteries and accessories are designed for RV, marine and other recreational applications. The styled, eye-catching appeal of Expion360 e360 lithium batteries are especially suited for displays and storefronts.
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To become certified, VARs can take a four-day course either online or at the company's training center in Redmond, Oregon. The course includes an overview of the company's corporate mission and product lineup, along with product and installation training.
VARs will also learn how to engage potential customers in their local community by offering seminars held for owners of RVs, campers and boats. The seminars can educate customers on the performance advantages of Expion360's Li-ion batteries over traditional lead acid batteries, and how to easily convert from lead acid to Li-ion batteries.