From Entertainment to Business Applications, Amdocs' Subscription Marketplace Offers a Simple and Fast Way to Launch More Amazing Experiences Than Ever Before

The desire for richer experiences is growing. For instance, 62% of gamers plan to use popular cloud gaming services like GamePass this year, and 78% would pay at least $10 per month for a combined 5G connection and gaming subscription. Hybrid work and at-home business needs are on the rise. At the same time, the current subscription landscape is changing.

"Subscription fatigue, cost-of-living, and mega bundles from tech giants such as Amazon and Apple are making conditions harder for pureplay providers of paid digital services," said Guillermo Escofet, Principal Analyst, Entertainment, Omdia. "There is a strong case for services that can provide consumers with single-point access to different subscription services, facilitating login and enablement and disablement of services, as well as discounts on the aggregated price of numerous subscriptions."

CSPs need to find new ways to make it easier for consumers and enterprises to manage new offerings. While this creates a great opportunity, it also comes with challenges. For instance, time-to-revenue, user experience, optimized costs, scalability, service adoption and quickly partnering with digital vendors recruit, onboard, manage, sell, and market to partners.

As a SaaS-based ecosystem, Subscription Marketplace's expanded network of pre-integrated digital services, ranging from the future of work, video, gaming, eLearning, sports, retail, security and business, empowers operators to aggregate and monetize partners more than ever. Digital services include the likes of top-tier video and music streaming, business essentials, cloud storage providers and more.