Brazilian Firms Balance Benefits, Costs of Multicloud Use

The popularity of multicloud infrastructure has grown in Brazil as enterprises increasingly view cloud migration as a competitive necessity, according to a new research report published today by Information Services Group (ISG) (Nasdaq: III), a leading global technology research and advisory firm.

The 2024 ISG Provider Lens Google Cloud Partner Ecosystem report for Brazil finds that as adoption of hybrid and multicloud environments expands, Brazilian enterprises are seeking integrated solutions to manage their multicloud ecosystems. Google Cloud’s Anthos, a hybrid, cloud-agnostic container environment, is widely used in Brazil for orchestrating hybrid and multicloud infrastructure, the ISG report says.

“Multicloud environments introduce numerous complexities,” said Anay Nawathe, ISG cloud delivery lead for the Americas. “Service providers have gained more experience in helping customers meticulously manage their environments, so they can take advantage of each cloud provider’s unique capabilities while optimizing overall costs.”

Public cloud costs remain a major concern for Brazilian enterprises that need to optimize their resources and increase their efficiency while mitigating risks, the ISG report says. Companies are demanding better practices and tools that offer effective cost management while maintaining high performance, reliability and security standards, the report says.

As a result, enterprises in Brazil are increasingly seeking providers able to demonstrate competence in FinOps, a cost-management approach that helps customers maximize the value of their investments in public cloud services, ISG says. Providers are responding by strengthening their FinOps capabilities, the report says, including adopting Google Cloud best practices and tools that offer cost management without sacrificing the performance, reliability and security needed to support business operations.

Still in their infancy are advanced FinOps solutions that use AI to predict future cloud consumption patterns, the ISG report notes. These solutions will allow Brazilian enterprises to proactively scale resources, negotiate better prices in advance and avoid unexpected cost spikes, the report says.

“Enterprises in Brazil recognize the cloud as a fundamental pillar of digital transformation,” said Jan Erik Aase, partner and global leader, ISG Provider Lens Research. “But as the cloud infrastructure grows in complexity, controlling costs becomes even more challenging and essential.”