"(Daguan · Keweiwei) The 9th China Brand Value Top 100" and "The World Brand Value Top 900" Rankings Officially Released at the CIFTIS
Beijing, China--(Newsfile Corp. - September 13, 2024) - At the invitation of China International Fair for Trade in Services (CIFTIS) in Beijing, "(Daguan • Keweiwei) The 9th China Brand Value Top 100" and "(Daguan • Keweiwei) The World Brand Value Top 900" rankings are officially released at the CIFTIS on September 12, 2024.
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(Daguan • Keweiwei) The 9th China Brand Value Top 100" and "(Daguan • Keweiwei) The World Brand Value Top 900" rankings by Chinese Brand Value Evaluation Standards adhere to the principles of justice, fairness and science, follow strictly the shortlisting criteria of The World Brand Value Top 900 enterprises to screen well-known enterprises with brand reputation all over the world, and use unified Chinese Brand Value Evaluation Standards to measure the enterprise. Chinese Brand Value Evaluation Standards condense the efforts of many experts and scholars from Peking University, Tsinghua University, Policy Research Office of the Central Committee of the Communist Party of China, Development Research Center of the State Council, National Development and Reform Commission, Ministry of Finance, National Bureau of Statistics, State Taxation Administration, People's Bank of China, Beijing Normal University, Communication University of China, Central Institute of Cultural Management and other units and undergo rigorous review to make The World Brand Value Top 900 ranking list that can stand the test.
Figure 2
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The total brand value of "(Daguan • Keweiwei) The 9th China Brand Value Top 100" and "(Daguan • Keweiwei) The World Brand Value Top 900" was CNY 111,992.929 billion, and the average brand value was CNY 124.437 billion, an increase of 1.84% over the previous edition of The World Brand Value Top 900 ranking list, which shows that after the end of the pandemic, the global economy is gradually recovering, and the brand value of enterprises is increasing slightly. In "(Daguan • Keweiwei) The 9th China Brand Value Top 100" and "(Daguan • Keweiwei) The World Brand Value Top 900" ranking lists, enterprises from a total of 43 countries and regions are on the lists, and the order of the number of enterprises on the list is as follows: 296 in the United States, 162 in China (including 125 in Chinese mainland, 19 in Hong Kong China and 18 in Taiwan China), 81 in Japan, 38 in France, 38 in the United Kingdom, 33 in Canada, 31 in India, 31 in Germany, 25 in Korea, 19 in Switzerland, 15 in Australia, 13 in Netherlands, 12 in Sweden, 10 in Italy, 8 in Spain, 7 in Russia, 7 in Brazil, 7 in Ireland, 7 in Finland, 6 in Singapore, 6 in Saudi Arabia, 5 in Denmark, 5 in South Africa, 4 in U.A.E., 4 in Belgium, 3 in Austria, 3 in Norway, 3 in Turkey, 3 in Indonesia, 2 in Qatar, 2 in Mexico, 2 in Thailand, 2 in the Philippines, and 1 each in Luxembourg, Colombia, Czech Republic, Poland, Bermuda, Peru, Viet Nam, Portugal and Malaysia. Compared with the previous edition of The World Brand Value Top 900 ranking list, the top 3 countries in terms of numbers of enterprises listed have not changed, all of which are the United States, China and Japan. The number of enterprises on the list in United States has increased by 10 enterprises from the 8th edition, the number of enterprises in China has decreased by 17 from the previous edition, and the number of enterprises from Japan has increased by 8 from the previous edition.