VS Media Announces Strategic Acquisitions and Unveils Comprehensive Growth Strategies

Accelerating Growth, Expanding Global Reach, and Strengthening Profitability to Drive Long-Term Shareholder Value

Hong Kong, Feb. 18, 2025 (GLOBE NEWSWIRE) -- VS Media (Nasdaq: VSME), a digital marketing innovator that harnesses creators and influencers to craft compelling brand narratives, engage loyal audiences, and drive measurable sales, continues to strengthen its position in the social commerce space. Leveraging its extensive creator network as a powerful marketing and sales channel, VS Media effectively sources and sell products—both its own intellectual property rights (“IPs”) and those of its brand partners—through data-driven strategies. With its recent expansion into international product sourcing, the Company is enhancing product development, increasing profit margins, and driving global influence, further solidifying its leadership in the creator-driven commerce landscape.

Strategic Acquisitions:

1. ST Meng PTE LTD: In January 2025, VS Media entered into a share purchase agreement and expects to close this week the acquisition of 21% of the entire issued share capital in ST MENG PTE. LTD (“ST Meng”), an international trading company based in Singapore. ST Meng reported preliminary unaudited revenues of approximately USD 6.25 million and a net profit of approximately USD 1.26 million for the thirteen months ended December 31, 2024, which included an extra month due to the change in its fiscal year end. This acquisition enhances VS Media's product sourcing capabilities, supporting the development of proprietary product IPs while streamlining its supply chain and reducing reliance on external providers.
2. MLink Limited: In December 2024, VS Media acquired 100% of MLINK LIMITED (“MLink”), a full-service agency based in Macau specializing in integrated digital marketing, public relations, media amplification, and influencer partnerships. MLink's major clients include the Macau Arts & Culture Department, Macau Tourism Board, Wynn Macau, MGM Macau, and Galaxy Entertainment. MLink's strong relationships with government agencies, luxury brands, and the tourism sector are expected to help VS Media expand its footprint in the region. MLink’s capabilities complement VS Media’s goal of increasing revenue from cross-border e-commerce and content marketing.
3. CRUUSH Platform: In December 2024, VS Media entered into an asset purchase agreement with Shoptainment Limited to acquire CRUUSH, a “shoppertainment” platform that bridges influencer marketing with e-commerce. CRUUSH is powered by AI-driven influencer matching, real-time analytics, and an integrated marketplace that allows micro and nano-influencers to drive product sales. By leveraging big data analytics and live commerce strategies, CRUUSH is poised to become a critical player in the fast-growing influencer-driven e-commerce sector.

VS Media's growth strategies in 2025 focuses on three key pillars: