Third Time's the Charm: Magenta Giving Month Breaks Records With $3.3M in Donations, 27K+ Volunteer Hours
In just three years, T‑Mobile's annual giving campaign has become a force for good, raising over $8 million total to support local communities across the country. NORTHAMPTON, MA / ACCESS Newswire / May 19, 2025 / Step into the lobby of T-Mobile's …
In just three years, T‑Mobile's annual giving campaign has become a force for good, raising over $8 million total to support local communities across the country.
NORTHAMPTON, MA / ACCESS Newswire / May 19, 2025 / Step into the lobby of T-Mobile's Bellevue, Washington, headquarters on a spring day in April, and you might assume the buzz in the air was all business - until the barking began. The source? A pack of irresistibly adoptable pups wagging tails and melting hearts. Thanks to T-Mobile's work with P.A.W.S. - Progressive Animal Awareness Society, employees on campus had the chance to take home new furry family members, with all 11 puppies adopted. It was undeniably one of the cutest ways to give back - but far from the only one. The event was part of T-Mobile's third annual Magenta Giving Month, a companywide movement where employees across the country roll up their sleeves for causes that matter in the communities they call home.
Team Magenta has delivered heartwarming results through time, sweat equity and good old-fashioned generosity over the past couple of years. While 2023's initial Magenta Giving Month efforts led to an impressive $2 million in donations, T-Mobile and its employees raised a whopping $2.6 million in 2024.
Now in its third year, Magenta Giving Month has reached a new high: more than 27,000 volunteer hours and $3.3 million donated to communities in need. With 875 pints of blood, thousands of STEM kits, and enough food packed to feed a small stadium, it's safe to say T-Mobile's Magenta magic is real.
"Every year, this moment is about more than just volunteering," says Mike Katz, President of Marketing, Strategy and Products at T-Mobile, and this year's Magenta Giving Month executive co-sponsor. "It's about coming together as One Team, Together to make a real impact in our communities."
Starting April 1, every T-Mobile employee receives a $30 donation credit from The T-Mobile Foundation. They can use it to support a nonprofit of their choice - whether it's focused on education, healthcare, environmental conservation or another cause they care about. The Foundation's mission is to make a difference by mobilizing the company's brand, technology and people for social good - and Magenta Giving Month brings that mission to life in a big way.