Beeline to Unlock Real Estate Liquidity for Consumers through a Stablecoin Funding
Beta closings begin in June; full-scale launch hits late July
Homeowners unlock equity for cash—no debt, no interest, no monthly payments
Providence, Rhode Island--(Newsfile Corp. - June 12, 2025) - Beeline Holdings, Inc., (NASDAQ: BLNE) the fast-growing digital mortgage platform that shortens the path to homeownership, today announced the upcoming launch of a new home equity access product that allows homeowners to convert a portion of their home equity into immediate cash-without incurring debt or monthly payments.
Beeline has partnered with a company ("RealCo"), which is co-owned by Beeline's principal shareholder and CEO. RealCo will issue stablecoins to access capital to purchase equity from homeowners seeking liquidity. RealCo is engaging with Beeline, which will source consumers and provide services. Beeline Title will provide title and escrow services.
This innovative product will be funded through a stablecoin-backed model, offering homeowners a fast and flexible alternative to traditional refinancing or HELOCs. The hard launch is scheduled for late July, with beta transactions beginning in June. The coins will be backed by ownership through a fractional deed on the property. RealCo will acquire a minority ownership in homes (up to 49%) as a nominee for the funders who will receive the stablecoins. Homeowners selling equity can opt to receive RealCo-issued stablecoins or US dollars.
Unlike conventional lending products, this is not a loan transaction, tied to interest rates, or a buy-back obligation, allowing Beeline to generate consistent revenue in any rate environment. The company expects this to drive faster percentage-based revenue growth than traditional mortgage lenders, and with the fees, it expects to be well-positioned to reach operational profitability beginning in Q4 2025. Early market feedback indicates strong demand from equity-rich homeowners seeking liquidity without selling their property or incurring additional monthly obligations. RealCo will initially launch in approximately ten thousand US zip codes and will only enter into equity purchases on homes with a value of $ 1 million or more.
"Provided there's equity in the home, RealCo will mint coins at closing, which may then be converted into U.S. dollars," said Nick Liuzza, CEO of Beeline Holdings. "This model enables us to provide homeowners with liquidity quickly, with an unprecedented model. The stablecoin mechanism becomes the catalyst for funding, and the stablecoin is secured by property recorded in 1:1 in the blockchain and in the public record."