EQS-News
naoo introduces “naoo Sense 2” – a new AI-powered feed algorithm for more relevant content
- naoo launches "naoo Sense 2" AI feed algorithm.
- New feed enhances content relevance using real-time data.
- Built on Gaia, it personalizes user experience effectively.
EQS-News: naoo AG / Key word(s): Market Launch/Miscellaneous Media Release |
naoo introduces “naoo Sense 2” – a new AI-powered feed algorithm for more relevant content
- naoo Sense 2 delivers more relevant content through multi-source selection
- Feed blends interests, trends, location, and community signals in real time
- Built on Gaia, naoo’s scalable AI and data infrastructure
- Helps users discover content that feels timely, personal, and local
Zurich, June 16, 2025 – naoo AG (ISIN: CH1323306329, WKN: A40NNU), operator of Switzerland’s next-generation social media platform, will roll out a new version of its content feed at the beginning of July 2025. The update marks the introduction of naoo Sense 2, the next-generation evolution of naoo’s proprietary AI recommendation system. Designed to surface more relevant, localized, and interest-based content, naoo Sense 2 is built on a multi-dimensional architecture that combines diverse contextual signals in real time.
The new feed is powered by a system that brings together personal interests, trending topics, local content, and social dynamics to create a more adaptive and engaging experience. What makes naoo Sense 2 unique is its ability to understand and organize content at a semantic level. Leveraging the capacity of a powerful visual large language model (VLM), the system interprets what’s inside each image or video—from locations and objects to styles and moods—and maps these inputs to meaningful topics. This approach allows the feed to be built not just around what is statistically popular, but around content that is timely, context-aware, and personally resonant.