Udemy Expands Industry-Leading Creative Capabilities with Addition of Lummi’s AI-Powered Design Tools
Udemy (Nasdaq: UDMY), a leading AI-powered skills development platform, today announced the acquisition of Lummi, an innovative creative technology group known for AI-driven design tools that simplify and accelerate the creative process. The acquisition will better enable Udemy’s instructors and creators to enhance course experiences with custom illustrations, visual storytelling, and AI-generated design assets.
Now part of Udemy’s Innovation Studio, the Lummi team will play a key role in advancing product innovation and tool development. This strategic move reinforces Udemy’s commitment to providing instructors, learners, and enterprise customers with both expert instruction and the practical tools needed to apply skills in real-world settings.
Founded in 2020 by CEO Pablo Stanley and CTO Jason Donnette, the Lummi team has built a loyal following among creatives with its portfolio of intuitive tools that enable fast, high-quality content creation across platforms like Canva, Figma, and Adobe Express. Udemy will continue to enhance the Lummi suite of products as well as integrating the offering into the core Udemy platform further enhancing Udemy’s AI capabilities.
“At Udemy, we believe skills development should go beyond content consumption, it should activate real skills that are relevant, AI-driven, and work-ready,” said Hugo Sarrazin, President and CEO of Udemy. “Integrating Lummi’s intuitive AI tools enhances how learners and instructors apply their skills, while enabling enterprises to create more engaging, customized content. This move advances our transformation strategy to evolve into a comprehensive, AI-enabled platform for upskilling and reskilling, where instruction, practice, and tools align to drive real outcomes.”
Empowering Instructors and Creators with Tools to Teach Creatively
Udemy instructors and creators will be able to leverage Lummi Pro to enhance skills development experiences with custom AI-generated illustrations and design assets that support visual storytelling and more engaging content.
This move is an early step toward Udemy’s broader vision for a revamped Instructor Academy, a centralized resource hub planned for future release that will equip instructors with a suite of integrated tools, including Lummi, Role Play, Assessments, and Labs to make courses more interactive and applicable to today’s learners.
Advancing Enterprise Learning with AI-Enhanced Visual Content
For Udemy Business customers, Lummi Pro introduces a new layer of creative potential and will be sold as an add-on to the current enterprise and team plan offerings. Teams in learning and development, marketing, and communications will be able to leverage Lummi’s AI-powered capabilities to: