Alcoholic Beverages Industry to Reach USD 2.2T by 2030 as Premiumization and Policy Shifts Drive Growth, Says Mordor Intelligence

HYDERABAD, India, Oct. 2, 2025 /PRNewswire/ -- According to a new report by Mordor Intelligence, the global alcoholic beverages industry is set to grow from USD 1.83 trillion in 2025 to USD 2.2 trillion by 2030, at a CAGR of 3.57%, driven by premiumization, policy liberalization, and evolving consumption habits. A post-COVID rebound in international tourism, generating over USD 1.6 trillion in visitor receipts last year, has reignited on-premises demand in hotels, restaurants, and resorts globally. The alcoholic beverages market growth is driven by rising consumer preference for low- and no-alcohol products, growing tourism and hospitality activities, product differentiation in packaging and alcohol content, and an expanding social drinking culture. These factors are collectively shaping the market's evolution across both established and emerging regions.

Market Shifts and Emerging Narrative

Premiumization remains the central narrative shaping the alcoholic beverages market. Global players are pruning low-margin portfolios to focus on upscale products, while regional distillers scale craft offerings to capture rising middle-class spending. In Asia-Pacific, where a growing middle class drives consumption of spirits, beer, wine, and craft spirits, omnichannel distribution models are widening their reach. Online sales, subscription models, and grocery tie-ins have transformed purchasing behavior, blending convenience with lifestyle-driven discovery.

At the same time, sustainability is moving from a marketing add-on to a business imperative. Producers are investing in recyclable aluminum cans, eco-friendly closures, and water-positive distilleries to win environmentally conscious consumers. Innovations such as paper-based liquor bottles and smart packaging demonstrate how differentiation increasingly relies on both form and function.

Industry Landscape Breakdown

Tourism plays a powerful multiplier effect across the alcoholic beverages market. As destinations emphasize culinary and cultural experiences, demand for premium local labels has surged. Souvenir purchases, duty-free corridors, and collaborations with airlines and hotels are embedding regional identity into global consumption.

The rise of low- and non-alcoholic beverages highlights another structural shift. With the World Health Organization linking alcohol to millions of preventable deaths annually, public health concerns are driving consumer and regulatory momentum. From Ireland's mandatory cancer warning labels to the U.S. Surgeon General's warnings on cancer risks, stricter frameworks are reshaping product innovation. Leading companies like Constellation Brands and Diageo are investing heavily in non-alcoholic and low-ABV portfolios to tap into a broader base without cannibalizing traditional sales.