Personalized Nutrition Market worth $30.94 billion by 2030- Exclusive Report by MarketsandMarkets

DELRAY BEACH, Fla., Oct. 2, 2025 /PRNewswire/ -- According to MarketsandMarkets, The personalized nutrition market is estimated to be USD 15.79 billion in 2025 and is projected to reach USD 30.94 billion by 2030, at a CAGR of 14.4% from 2025 to 2030.

The personalized nutrition space is evolving as consumers increasingly seek solutions to improve their health. Unlike nutrition solutions that have been applied in a more traditional fashion, in the personal nutrition space, solutions are methods of delivering diet plans, supplements, or wellness products based on multiple variables, including genetic makeup, microbiome composition, lifestyle behaviors, and biomarker data. The rise of digital health technology, wearables, and AI-enabled analytics has expedited the take-up of personalized nutrition solutions, making them more readily available to individuals around the globe. Companies are collaborating with health care providers, nutritionists, and technology companies to provide integrated ecosystems with highly personalized recommendations of diet, fitness, and overall well-being. Factors contributing to increasing consumer demand include awareness of preventive healthcare, the connection between nutrition and the management of chronic disease, and the expansion of self-care wellness solutions.

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Within product segment, digital tools and platforms to capture significant market share

Digital tools and platforms are becoming the fastest-growing product segment in personalized nutrition, driven by scalable, data-centric, and user-centric solutions. These platforms utilize mobile applications, wearable devices, artificial intelligence analytics, and cloud-based health data, ensuring recommendations for diets and lifestyles are personalized to each user in real time. They are growing because consumers want convenience, continuous monitoring, and actionable data to guide their choices without frequent visits to a clinic. From a business perspective, digital solutions are an attractive, high-margin, recurring revenue model. Digital subscriptions allow businesses to grow their recurring revenue while expanding their customers worldwide. In addition, by developing strategic partnerships between technology companies, health plans, and nutrition companies, the value of their products increases by cross-promoting cutting-edge diagnostics with personalized offerings. As more digital health ecosystems are adopted, and more consumers are willing to share health data, this growing segment of products will further advance the concept of personalized nutrition into an ordinary and reusable, technology-enabled service model.