Route 66 Selects Aprecomm's AI-Driven CX Management Suite to Boost its Managed Services Offering

Aprecomm's CPE management and customer experience software, combined with Route 66's expertise in WiFi devices and pan-Brazilian distribution brings broadband service providers in the territory next-generation AI-powered network analytics and service automation, proven to enhance support and lower operational costs.

SÃO PAULO, Oct. 2, 2025 /PRNewswire/ -- Today, Route 66, a leading distributor of networking equipment and managed services to broadband operators throughout Brazil, and Aprecomm, the provider of an intuitive, self-healing network and customer experience platform, are pleased to announce a new strategic partnership. The collaboration will enable Route 66 to offer Aprecomm's entire range of AI-powered solutions, including WiFi optimization software and an advanced analytics engine, to broadband providers.

The collaboration will see Aprecomm's award-winning software integrated into Route 66's broadband network devices, including WiFi gateways and extenders. With an extensive distribution network throughout Brazil, including over 18 retail stores, the combined hardware and managed services offering will ensure that service providers can deliver seamless in-home connectivity experiences to their subscribers.

"This collaboration builds on our managed service offering by integrating the latest AI technology to help service providers improve in-home WiFi performance and automate support," said Jair Maurício da Silva, CPO at Route 66. "With extensive experience in highly competitive markets, we believe Aprecomm understands the challenges providers face and can give them a competitive edge through rapid time-to-market, flexible cloud-based deployment, and an open standards approach. We are excited to expand our portfolio."

By leveraging advanced AI and patented quality of experience algorithms, Aprecomm is helping service providers chart a path to fully automated zero-touch networks. Its solution adopts a self-healing approach to managed WiFi, adjusting the network to accommodate the unique needs of each user and the performance of every application. Advanced analytics and automated support tools provide access to invaluable customer insight and data, enabling service providers to monitor end-to-end network performance in real-time. Aprecomm's CX suite is field proven^[1] to enhance subscriber satisfaction and reduce operational costs, and recently secured Frost & Sullivan's Best Practices Award for Innovation. Learn more here.