Dierks Bentley Becomes Shareholder in VENU, Backing Its Artist-Inspired, Fan-Owned Approach to Live Entertainment

Venu Holding Corporation (“VENU” or the “Company”) (NYSE American: VENU), the disruptive live entertainment company changing the way fans experience concerts, today announced that multi-platinum country music superstar Dierks Bentley has become a shareholder in the company. Bentley will also serve as a founding member of the company’s newly formed advisory council, bringing his unparalleled perspective as a performing artist to shape the company’s explosive growth trajectory.

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VENU Welcomes Dierks Bentley as a Shareholder

With more than two decades of chart-topping hits and sold-out arena tours, Bentley has witnessed firsthand the transformative power of live music. Now, he’s channeling that passion and expertise beyond the stage to help shape the future of the live entertainment industry with VENU. Known not only for his musical prowess but also for his business acumen, Bentley brings a sharp entrepreneurial eye to his investment, having recognized VENU as an exceptional business opportunity in the rapidly evolving entertainment landscape.

“I’ve always believed that live music is one thing that can truly bring people together,” said Bentley. “I've played a lot of venues over the years and the first time I walked into one of VENU’s spaces, I could tell they were thinking differently. The layout, the sound, the experience for the fans and the artists— it just felt right. I’m always looking for ways to give fans the best concert experience possible, so it’s exciting to be part of something that’s raising the bar for live music across the board.”

For VENU, Bentley’s involvement as a shareholder represents a pivotal milestone in the company’s rapid expansion. This development comes at a transformative moment as VENU executes on one of the most ambitious growth strategies in the entertainment industry.

“Dierks represents everything we’re building toward: authenticity, excellence and an unwavering commitment to the fan experience,” said J.W. Roth, Founder, Chairman & Chief Executive Officer of Venu Holding Corporation. “He’s not just one of country music’s biggest stars; he’s an artist who truly understands what makes a venue special and what fans are craving. Having someone with his credibility and insight helping guide our decisions as we scale nationally is invaluable. His investment in VENU accelerates our mission to build the most innovative, fan-first entertainment ecosystem in the country.”