Microchip and AVIVA Links Achieve Groundbreaking ASA-ML Interoperability, Accelerating the Shift to Open Standards for Automotive Connectivity

AVIVA Links entered into a definitive agreement to get acquired by NXP Semiconductors, demonstrating the industry’s support for the Automotive SerDes Alliance Motion Link (ASA-ML) open standards

CHANDLER, Ariz., Oct. 07, 2025 (GLOBE NEWSWIRE) -- The automotive industry is continuing its transition from proprietary automotive serializer/deserializer (SerDes) solutions to an interoperable ecosystem established by the Automotive SerDes Alliance and its first open-standard ASA Motion Link (ASA-ML). ASA-ML is now being implemented by OEMs and Tier 1 suppliers because it provides an asymmetric high-speed communications standard that connects the increasing number of cameras, sensors and displays used in In-Vehicle Networking. Microchip Technology (Nasdaq: MCHP) today announces a significant milestone with AVIVA Links, an automotive company delivering advanced multi-Gigabit vehicle infrastructure for ADAS and IVI systems, demonstrating that ASA-ML chipsets from multiple vendors can interoperate seamlessly to deliver scalable, high-speed connectivity. This interoperability between major semiconductor suppliers underscores the viability of the ASA-ML ecosystem and its growing role in the automotive industry.

The Automotive SerDes Alliance has more than 175 members, including OEMs such as BMW, Ford, GM, Hyundai Kia Motor Company, Nio, Renault/Ampere, Stellantis, Volvo and Xiapeng Motors. The multi-vendor ecosystem is actively collaborating to bring ASA-ML enabled systems to the market, addressing the rapid growth of Advanced Driver Assistance Systems (ADAS) and In-Vehicle Infotainment (IVI) applications.

“Microchip is a market leader in automotive networking and connectivity, and achieving robust ASA-ML interoperability with AVIVA Links—who has announced a pending acquisition by NXP—is a pivotal moment for the Automotive SerDes Alliance and a clear signal to the market,” said Kevin So, vice president of Microchip’s communications business unit. “This collaboration highlights the benefits of a multi-source, open standards approach and gives automotive OEMs and Tier 1 suppliers the confidence to design their next-generation ADAS architectures around ASA-ML, knowing they have a scalable, robust and secure connectivity standard backed by leading semiconductor suppliers.”