EQS-News
freenet strengthens its position in the German mobile market with the acquisition of mobilezone Deutschland and extends its exclusive partnership with MediaMarktSaturn for another 5 years
- freenet acquires mobilezone Deutschland for €230M.
- Exclusive MediaMarktSaturn partnership extended 5 years.
- Strategic moves boost freenet's market position, growth.
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EQS-News: freenet AG / Key word(s): Mergers & Acquisitions freenet strengthens its position in the German mobile market with the acquisition of mobilezone Deutschland and extends its exclusive partnership with MediaMarktSaturn for another 5 years |
- In 2024, mobilezone Deutschland gained and retained over one million customers through established brands such as sparhandy.de
- Extension of exclusive distribution rights with MediaMarktSaturn Deutschland secures important sales channel for the long term
- Both actions strengthen the strategic sales power of freenet – with significant growth potential from the 2026 financial year onwards
Büdelsdorf, 8 October 2025 - freenet DLS GmbH, a wholly owned subsidiary of freenet AG [ISIN DE000A0Z2ZZ5], today signed a purchase agreement for the acquisition of 100 per cent of the shares in mobilezone Deutschland GmbH, Cologne, as well as the operating subsidiaries of materiality mobilezone GmbH, Cologne, and mobilezone exchange GmbH, Bochum.
With over one million contracts concluded annually, around 300 employees and sites in Cologne, Bochum and Münster, mobilezone Deutschland is one of the leading independent telecommunications providers in Germany. With strong brands such as Sparhandy, Deinhandy, Handystar and HIGH, the company generated revenues of almost EUR 780 million and EBITDA of approximately EUR 30 million in 2024.
"The acquisition of mobilezone Deutschland is a strategically valuable addition to our existing sales portfolio. It strengthens our presence in the German mobile communications market and deepens our relationships with network operators", comments Robin Harries, CEO of freenet AG.
The acquisition is subject to the usual antitrust approvals. Upon completion of the transaction, a purchase price of approximately EUR 230 million will be payable. The transaction is expected to be completed in the fourth quarter of 2025.

