Tractor Supply Celebrates the Heroes Who Serve Our Communities With Hometown Heroes Days

Tractor Supply Company (NASDAQ: TSCO), the largest rural lifestyle retailer in the United States, today kicks off its second annual Hometown Heroes Days event, featuring two weeks of promotions, in-store activities and more to honor our nation’s military service members, veterans and first responders. To mark the occasion, the Company has announced six new honorees in its Hometown Heroes Spotlight Series. Tractor Supply began the series in 2024 to recognize Team Members, customers and organizations committed to serving and protecting the American way of life.

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Tractor Supply Team Members celebrate Hometown Heroes with local first responders in Tullahoma, TN.

On Saturday, November 1, National Hometown Heroes Day, all locations nationwide will host an in-store celebration, where they will be presenting more than $1.1 million in total to local fire, police and veteran organizations during the event. Details are available here.

“Our Hometown Heroes bravely protect our country and communities without fanfare, making quiet sacrifices in the service of others. Tractor Supply’s Hometown Heroes program is our way to give them the recognition they deserve all year long,” said Kimberley Gardiner, Chief Marketing Officer at Tractor Supply. “This season, as we celebrate veterans and first responders, we’re proud to show our gratitude at a local community level through donations, in-store events, special promotions and our Hometown Heroes Spotlight Series. We invite everyone to stop by their local Tractor Supply during Hometown Heroes Days to celebrate the neighbors, friends and family members who selflessly protect and serve.”

Recognizing Our Heroes

The next group of Hometown Heroes Spotlight honorees includes five Tractor Supply Team Members who work in stores spanning from Connecticut to Kansas, as well as two of the Company’s distribution centers. Each Team Member exemplifies courage, dedication and community service as a veteran or first responder. For each honoree, Tractor Supply will donate $5,000 to one of 10 Hometown Hero charities identified as part of the 2025 Hometown Heroes initiative announced earlier this year. They are: