Tractor Supply Expands Field & Stream Lineup to Celebrate Life Outdoors

Tractor Supply Company (NASDAQ: TSCO), the largest rural lifestyle retailer in the United States, announced today that its assortment of exclusive Field & Stream products has arrived. A full lineup of hunting gear and equipment, premium dog products and apparel and accessories is now available in stores and online at TractorSupply.com/FieldandStream. Tractor Supply and Field & Stream first announced a multi-year, strategic licensing partnership in January, bringing together two brands that share the same authenticity, quality and passion for the outdoors.

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A full lineup of hunting gear and equipment, premium dog products and apparel and accessories is now available in stores and online.

“Just in time for hunting season, Tractor Supply is excited to introduce an expanded Field & Stream lineup that celebrates our shared heritage and passion for the outdoors,” said Seth Estep, Executive Vice President, Chief Merchandising Officer. “The time spent in the outdoors isn’t just a pastime—it’s a tradition that connects generations. For more than 85 years, Tractor Supply has been outfitting those who live for crisp mornings in the woods and the thrill of the hunt. Partnering with Field & Stream, one of the most trusted names in the outdoors, strengthens our commitment to offering quality gear at a great value.”

“This partnership with Tractor Supply enables us to bring the spirit of Field & Stream to life,” said Doug McNamee, President, Field & Stream. “We are proud to have inspired, entertained and informed our readers for generations and are thrilled to be able to take that a step further. With these collections, outdoor enthusiasts can show their passion for Field & Stream and use products designed with our expertise to help make each outdoor experience a memorable one.”

To celebrate the expanded Field & Stream lineup, Tractor Supply has released a new brand video showcasing the spirit of the outdoors and the excitement of hunting season.

Hunting Collection

In June, Tractor Supply stores introduced a small range of Field & Stream hunting equipment. Customers have loved the quality, design and value of these products, generating strong momentum for the brand. The expanded collection features a wider range of blinds, feed and feeders, safes and trail cameras, all designed with the rugged reliability outdoor enthusiasts expect from such a legendary brand.