VENU CEO JW Roth Spotlighted on Schwab Network, Sharing Record Sales, $307 Million Balance Sheet Growth, and Exclusively Previewing Upcoming National Media Campaign with Troy Aikman

Venu Holding Corporation ("VENU" or the "Company") (NYSE American: VENU), owner, operator, and developer of premium live entertainment destinations, today announced that Chairman and CEO JW Roth appeared as the CEO Spotlight guest on Schwab Network's Opening Bell with Nicole Petallides, where he shared the company's record premium Luxe FireSuite^TM (“FireSuite”) sales, a nearly fourfold growth in total assets over 24 months, and exclusively previewed an upcoming national media campaign featuring NFL Hall of Famer and VENU^TM shareholder, Troy Aikman launching next week across major networks.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260413229142/en/

JW Roth on Schwab

The full interview is available now on Schwab Network.

Record Sales and Balance Sheet Growth

Roth detailed that VENU has grown total assets from $83 million to over $370.5 million in just 24 months while executing across a $1.5 billion active development pipeline in Colorado, Oklahoma, and Texas. Premium FireSuite and Aikman Club sales continue to be the first inventory to sell at every VENU property. Since launching approximately 18 months ago, the company has sold more than $250 million in condo suites and is immediately bringing an additional $300+ million in new premium inventory to market, with over $1 billion in total suite inventory expected over the next three years. View the Company’s recent earnings release here.

Troy Aikman National Campaign: An Exclusive First Look on Schwab Network

In what Schwab Network's Nicole Petallides noted as an exclusive preview, Roth confirmed that Troy Aikman will serve as the national spokesperson for VENU's signature FireSuites in a major media campaign launching next week across all major networks. View more on that announcement here.

Strategic Investor Relations Appointment

Roth also spoke about the appointment of Sarah Rothschild as Senior Vice President of Strategic Finance and Investor Relations. Rothschild joins from MSG Entertainment, Sphere Entertainment, and PricewaterhouseCoopers, bringing institutional relationships specifically within the content-driven venue investment community. With Venu's venues designed to operate 365 days a year across live music and omni-content programming, Rothschild's institutional relationships within the content investment community position her to be a critical voice in telling that story at scale.