CartDNA Research Identifies Mobile Friction and Payment Gaps as Leading Causes of Ecommerce Checkout Abandonment in 2026
Analysis of Shopify checkout experiences across multiple markets finds that more than six in ten checkouts examined showed significant mobile usability friction
London, United Kingdom--(Newsfile Corp. - August 17, 2026) - CartDNA, a checkout optimisation and payment analytics platform operating within the Shopify commerce ecosystem, today published findings from its 2026 checkout abandonment research, which analysed ecommerce checkout experiences across multiple markets including the United Kingdom, United States, and Europe. The research examined checkout performance across six friction categories - payment availability, mobile usability, checkout complexity, commercial transparency, trust signals, and international localisation - to identify where high-intent shoppers are most likely to abandon a purchase before completion.
The analysis found that mobile experience represented the most widespread area of friction, with 63.2 percent of checkouts examined showing significant mobile usability issues. Mobile shoppers experienced 13 percent more checkout friction than desktop shoppers across the same sample. The data suggests that despite continued growth in mobile commerce, a substantial proportion of Shopify merchant checkouts have not been optimised for the device now used by the majority of online shoppers.
"Checkout abandonment is rarely caused by one issue alone," said Nipuna Abeyratna, Founder and CEO of CartDNA. "Payment choice, mobile usability, unexpected costs, trust, and unnecessary friction can all influence whether a shopper completes their purchase. Our research aims to help merchants understand where that friction occurs and what they can do about it."
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Key Findings
The research identified six primary friction categories contributing to checkout abandonment across the sample examined.
Payment friction was present in 21.7 percent of checkouts analysed, where merchants lacked payment methods relevant to their target markets. A separate 21 percent of checkouts showed payment or transaction-level friction affecting the completion stage. Among stores selling internationally, CartDNA identified 31 percent more payment method gaps than among domestic-only stores - a finding the company said reflects the complexity of serving cross-border shoppers with locally relevant payment options.

