EQS-News
Cataneo Set to Unveil the Future of AI Engagement at IBC2026 in Amsterdam
- Cataneo to showcase AI engagement at IBC2026
- MYDAS brings cloud-native flexibility to media
- BEN expands Cataneo AI platform across the US
|
EQS-News: Brand Engagement Network, Inc. (BEN) / Key word(s): Miscellaneous/Miscellaneous Company Expects to be Industry Leader with AI-Native Enterprise Media Platform and Expansion into U.S. Market |
NEW YORK and MUNICH, Sept. 8, 2026 /PRNewswire/ -- Cataneo, GmbH, a division of Brand Engagement Network, Inc. (NASDAQ: BNAI) ("BEN" or the "Company"), an enterprise AI software company, today announced its participation in IBC2026, the world's leading international exhibition and conference for media, entertainment, and technology. The event will take place September 11–14, 2026, at the RAI Amsterdam.
At IBC2026 — one of the industry's premier global gatherings, expected to attract attendees from more than 170 countries — BEN and Cataneo will unveil their vision for the future of AI engagement with advertisers. Unlike legacy systems built on traditional on-premises platforms, Cataneo's MYDAS platform — enhanced with BEN's proprietary AI — offers unmatched flexibility, real-time data handling, scalability, and bandwidth capabilities tailored for modern media operations.
Cataneo's MYDAS platform is a mission-critical, cloud-native enterprise software solution for advertising sales, scheduling, traffic, content management, monetization, analytics, CRM integration, and real-time reporting. It currently manages advertising inventory across more than 1,000 media brands and 200+ broadcast and digital channels worldwide, serving major global media organizations, including leading U.S. film studios.
Since the June 30, 2026, acquisition, BEN has expanded its AI capabilities and established Cataneo's U.S. commercial headquarters on Madison Avenue in New York City to accelerate adoption of the AI-enhanced platform among American broadcasters, media companies, content owners, and advertising organizations. Introductions of this next-generation technology to U.S. media companies are already underway.
