Stagwell (STGW) Strengthens Assembly Leadership with Two Key CEO Appointments

Liz Rutgersson appointed Chief Executive Officer of Assembly and Connie Chan elevated to CEO of Assembly APAC

New leadership team to drive next phase of growth for the global media agency

NEW YORK, NY AND SINGAPORE / ACCESS Newswire / September 14, 2026 / Stagwell (NASDAQ:STGW), the global challenger network transforming marketing through AI, today announced the appointment of Liz Rutgersson as Chief Executive Officer of Assembly with a global and North America remit, effective September 14, 2026. Reporting to Slavi Samardzija, Global Chair of Media & Commerce at Stagwell, Rutgersson will drive Assembly's growth, strengthen client partnerships and lead the agency into its next chapter. Connie Chan will take on the role of CEO of Assembly APAC while continuing as Chief Growth Officer of Stagwell APAC, effective immediately. Together, these leaders will drive the next phase of growth for Assembly.

Rutgersson brings more than 20 years of marketing expertise spanning brand building and strategy, digital media, analytics and search optimization. She has a proven track record of driving new business growth while maintaining high agency and client retention rates. Rutgersson joins Assembly after 16 years at dentsu, most recently serving as CEO of iProspect North America for the past three years. Throughout her career, she has partnered with leading global brands including Hilton, eBay, Salesforce, Ferrero, Dollar General and Tesco.

Chan brings three decades of experience across media, marketing, and business leadership. Since taking on the Chief Growth Officer role, she has helped expand Stagwell's presence across key APAC markets, driving new business growth, strengthening regional client partnerships, and advancing capabilities across media and digital experience.

"Liz and Connie are exceptional leaders with a proven track record of driving growth for advertisers, building high-performing teams and helping clients succeed in a rapidly changing media ecosystem. Their appointments strengthen Assembly's leadership for what comes next and reinforce our commitment to creating a more modern, agile agency that delivers meaningful business outcomes for clients around the world," said Slavi Samardzija, Global Chair of Media & Commerce at Stagwell.

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