Innovation at Work: The Evolution of Covia’s Industrial Products

NORTHAMPTON, MA / ACCESSWIRE / December 19, 2023 / Covia

Covia has been an innovator in the industrial and energy markets for over 80 years - providing a wide array of high-quality minerals and mineral solutions. Our years of experience, technical expertise, and product range provide us with the unique opportunity to support our customers and create value through product development and innovation.

One of our Covia Values is to "Deliver on Promise." We've taken steps to deliver on promise by expanding the capabilities and availability of our Technical Team to help develop solutions that anticipate the production needs of our customers.

The Technical Team at Covia has evolved over the last few years, with a greater focus on future growth and opportunities. To get a better understanding of where Covia is headed, let's take a closer look at the evolution of our industrial product strategy.

Laying the Foundation

To promote innovation and meet the ever-evolving needs of our customers, Covia has made recent investments in our infrastructure, equipment, and workforce. Of those investments, one of the most notable has been the structuring and implementation of the Technical Team to handle product development in a meaningful way. This change presented us with the opportunity to expand our development efforts in new and exciting ways.

The Evolution of Covia's Technical Team and Industrial Product Strategy

The spark that helped shift our focus to updating our industrial product strategy was the development of our LUMINEXproduct, a silica-based, ultra-white filler that is used in engineered stone products. This innovation completely changed our outlook on product development and the way we deliver value to the markets we serve. We updated our industrial product strategy with one goal in mind: to drastically increase the value we can deliver to our customers.

Our Technical Team, guided by the insights uncovered from product and market research, took this opportunity to enhance our current product line in hopes of creating the right product that solves the right problems for the right customer. These changes, however, take time and careful planning. Much of this growth has come as we enhanced the capabilities of our Technical Team by hiring skilled new Team Members to drive innovation and growth.