ARHT and Provision Events Team Up to Enhance Fan Engagement at Hoag Classic PGA Tour Champions Event

TORONTO, March 28, 2024 (GLOBE NEWSWIRE) -- ARHT Media Inc. (TSXV: ART) (OTCQB: ARHTF), a global leader in the development of high-quality, low-latency hologram and digital content, was excited to announce its collaboration with Provision Events for an innovative project with Hoag, a distinguished nonprofit organization based in Orange County, USA. This collaborative effort was set to redefine fan experiences at this year’s PGA Tour Champions Event, the Hoag Classic 2024. Taking place from March 22-24, at the Newport Beach Country Club, the event attendees had the opportunity to witness first-hand the magic of holographic displays.

At the Hoag Experience Lounge, visitors engaged with holographic representations of doctors, nurses, and executives affiliated with Hoag, delivering valuable healthcare tips and information about Hoag Compass healthcare services. Hoag strategically utilized the ARHT CAPSULE, set to 'Kiosk' mode, to offer an interactive menu where visitors could select topics of personal interest, aiming to captivate and educate in an engaging medium. Integrated QR codes provided easy access to further information about Hoag's services and healthcare options, enabling users to download the Hoag Compass app directly to their phones. Additionally, ARHT CAPSULE demonstrated the Compass app for healthcare navigation and offered tailored health tips, aligning with Hoag's goal of providing information in a fun and engaging manner.

Provision Events, renowned for their expertise in sports-related events, played a pivotal role in orchestrating this initiative and set a new standard for healthcare communications and public engagement. "Provision Events is extremely proud to once again partner with the title sponsor of the Hoag Classic, incorporating ARHT's cutting-edge holographic technology to enhance fan engagement and deliver the Hoag on-course fan hospitality experience," stated Jordy Watts, Client Services Manager at Provision Events. "As a leader in delivering fan activations, zones and villages at the world’s biggest golf events, Provision Events are excited to be partnering with Hoag to raise awareness of their world-class health care system and the Boldly Hoag Campaign to fans at the PGA Champions Tour event and beyond."