EQS-News

STAIDIUM U.S. Enters Media Naming Rights Agreement with Legacy VTC

EQS-News: SPORTTOTAL AG / Key word(s): Alliance STAIDIUM U.S. Enters Media Naming Rights Agreement with Legacy VTC 09.04.2024 / 15:00 CET/CEST The issuer is solely responsible for the content of this announcement. STAIDIUM U.S. Enters Media Naming Rights Agreement with Legacy VTC Partnership gives STAIDIUM U.S. streaming rights to events at the facility.

DALLAS (April 9, 2024) – STAIDIUM U.S. is joining Legacy VTC (Volleyball Training Courts) in a media rights agreement that allows the sports streaming company to reach thousands of sports enthusiasts across the Midwestern United States and beyond, increasing the potential for additional sponsorship and advertising opportunities. This partnership grants STAIDIUM U.S. the rights to events held on each of the 8 competitive courts in the venue and gives STADIUM U.S. exclusive naming rights at the facility for 5 years.

Legacy VTC boasts STADIUM’s AI-powered, 5G-enabled, automated camera system throughout the venue to provide live-streaming services to an OTT platform that delivers live broadcasts and highlights as well as advanced game and player analytics without manual oversight. STAIDIUM U.S. broadcasts from Legacy VTC’s St. Louis venue are available to fans, coaches, and scouts on Staidium.TV. 

"These broadcasts feature the quality of primetime televised sports without the expense of a production team and camera crew," said Tony Stratman, Executive Director of Stratman Sports and co-owner of Legacy VTC. "STAIDIUM U.S. increases the appeal of Legacy VTC to tournament directors because of the partnership, sponsorship, and advertising opportunities it creates."

Legacy VTC is the premier volleyball-specific facility in the Midwestern United States and hosts more than 14,000 volleyball matches per year. The venue hosts local, regional, and national volleyball tournaments that draw teams from across the United States. Legacy VTC is the home of High Performance – STL, the largest volleyball club in Missouri with more than 90 teams for boys and girls age 9 through 18 as well as developmental programs for athletes age 5 to 10. Legacy VTC also holds volleyball camps, clinics, private lessons and adult leagues.