Q1 2024 revenue - Seite 2

In just a few months, the Group has already signed seven contracts with hospital canteens, a Logipôle logistics centre, a high school and a group of nursing homes. It is also already present in numerous delicatessens and bakeries, which are stocking Au Pré! brand products and selling them to their customers.

Roadmap implemented to stimulate business and optimise structure

To return to more profitable growth in 2024 and beyond, the Group has implemented several measures to stimulate business activity, optimise its organisational structure and limit operating expenses.

• To safeguard gross margin, the Group is streamlining its product range by delisting products that contribute less to gross margin and placing the emphasis on own-brand products, which contribute more to gross margin, as well as optimising stocks.
• It is strengthening targeted outgoing call campaigns in line with its long-standing expertise in Farming Supplies.
• Online orders have increased following the launch of the new-look Vital Concept website at the end of February 2024, with e-commerce sales having grown by nearly 20% per week.
• The Group has simplified its organisation structure by pooling the new ERP system for all its subsidiaries and grouping business activities at the central warehouse in Loudéac.

Combined with strict financial discipline, these measures will drive a linear improvement in business activity and operating profitability over the course of the year.

Next release:
H1 2024 revenue on 4 September 2024, after market.

About WINFARM

Founded in Loudéac, in the heart of Brittany, at the beginning of the 1990s, the Winfarm group is today the leading French player offering the agricultural, livestock, horse-breeding and landscape markets a range of consultancy, service and distance selling products and global, unique and integrated solutions to help them meet the new technological, economic, environmental and social challenges of the new generation of agriculture.

With a vast catalogue of more than 35,000 product references (seeds, phytosanitary, harvesting products, etc.), two-thirds of which are marketed under own brands, WINFARM has more than 45,000 customers in France, Belgium and the Netherlands.

By 2025, WINFARM aims to achieve revenue of around €200m and an EBITDA margin of about 6.5%.

For more information about the company: www.winfarm-group.com