DGAP-News
AIXTRON sets direction with 5-Point Program / Overriding aim is a return to sustainable profitability
DGAP-News: AIXTRON SE / Key word(s): Strategic Company
Decision/AGM/EGM
AIXTRON sets direction with 5-Point Program / Overriding aim is a
return to sustainable profitability
23.05.2013 / 07:30
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AIXTRON sets direction with 5-Point Program
Overriding aim is a return to sustainable profitability
Aachen, May 23, 2013 - At today's Annual General Meeting, Martin Goetzeler,
the new CEO of AIXTRON SE (ISIN DE000A0WMPJ6) since March, will set out the
measures which the Executive Board intends to implement together with
AIXTRON's team to return the company to sustainable profitability.
'We have to focus more closely than ever on our core competence - optimally
supporting our customers to reach their targets by offering efficient
high-tech equipment for use in complex material deposition. Here, we aim to
regain our position of leadership, and that on a sustainably profitable
basis. That is what we are working towards', Mr. Goetzeler explains and
sets out a clear direction for the company in the 5-Point Program. He
points out that the challenges currently faced by AIXTRON resulted from
both internal and external factors. 'Processes and responsibilities are two
particular areas where we have to do our homework'.
Initial measures have already been initiated in recent weeks. These firstly
include a project to enhance efficiency in the company's product
development. Secondly, the Executive Board has decided to cut more than 20
percent of jobs in Germany - an 'inevitable, albeit very painful' decision.
Further measures introduced in the 5-Point Program intend to contribute
decisively towards a sustainable profitability.
Although the weakness is still apparent on the demand side, the Executive
Board has stressed that the positive medium and long-term outlook is still
intact for the MOCVD, silicon, and organic deposition technologies provided
by AIXTRON.
Key aspects of the 5-Point AIXTRON Program are presented below.
1. Customer - focusing on customer benefit
To optimally address customer needs, such as product quality and
productivity, we compile roadmaps together with our customers that are then
factored into the relevant development programs. The business model is
being reviewed to boost the service business.
2. Technology and products - putting unique product portfolio to more
effective use, further strengthening future products
To be sustainably profitable, we are building on our technological
leadership in complex material deposition and aim to regain market
leadership in the area of MOCVD technology in LED production.
AIXTRON sets direction with 5-Point Program
Overriding aim is a return to sustainable profitability
Aachen, May 23, 2013 - At today's Annual General Meeting, Martin Goetzeler,
the new CEO of AIXTRON SE (ISIN DE000A0WMPJ6) since March, will set out the
measures which the Executive Board intends to implement together with
AIXTRON's team to return the company to sustainable profitability.
'We have to focus more closely than ever on our core competence - optimally
supporting our customers to reach their targets by offering efficient
high-tech equipment for use in complex material deposition. Here, we aim to
regain our position of leadership, and that on a sustainably profitable
basis. That is what we are working towards', Mr. Goetzeler explains and
sets out a clear direction for the company in the 5-Point Program. He
points out that the challenges currently faced by AIXTRON resulted from
both internal and external factors. 'Processes and responsibilities are two
particular areas where we have to do our homework'.
Initial measures have already been initiated in recent weeks. These firstly
include a project to enhance efficiency in the company's product
development. Secondly, the Executive Board has decided to cut more than 20
percent of jobs in Germany - an 'inevitable, albeit very painful' decision.
Further measures introduced in the 5-Point Program intend to contribute
decisively towards a sustainable profitability.
Although the weakness is still apparent on the demand side, the Executive
Board has stressed that the positive medium and long-term outlook is still
intact for the MOCVD, silicon, and organic deposition technologies provided
by AIXTRON.
Key aspects of the 5-Point AIXTRON Program are presented below.
1. Customer - focusing on customer benefit
To optimally address customer needs, such as product quality and
productivity, we compile roadmaps together with our customers that are then
factored into the relevant development programs. The business model is
being reviewed to boost the service business.
2. Technology and products - putting unique product portfolio to more
effective use, further strengthening future products
To be sustainably profitable, we are building on our technological
leadership in complex material deposition and aim to regain market
leadership in the area of MOCVD technology in LED production.