SmartBuyGlasses.com Grows Business Twofold and Increases Sales With Rackspace Managed Cloud

HONG KONG, CHINA--(Marketwired - August 28, 2014) - Rackspace® Hosting, the #1 managed cloud company, today announced that SmartBuyGlasses, a leading eyewear ecommerce retailer in Hong Kong, has grown its business twofold, using Rackspace managed cloud.

Since 2008, SmartBuyGlasses has used Rackspace infrastructure to support its multiple websites in 15 languages and across more than 30 countries, all of which offer the world's best designer sunglasses, prescription eyewear and contact lenses. With Rackspace managed cloud, SmartBuyGlasses is able to focus on its core eyewear business, as opposed to allocating internal resources to managing its website.

"With our international development team building and managing an omni-channel commerce platform, we needed a partner that could support these efforts with great technology," said Tony Zhuang, Co-founder of SmartBuyGlasses. "Rackspace provides a high quality, scalable and cost-effective solution that creates a premium online experience for our customers. This brings us several benefits as it enables our internal team to focus on the core business and omni-channel strategy, as opposed to IT issues."

Zhuang points to SmartBuyGlasses performance during the 2013 Christmas holiday as a measure of the success it has achieved from its relationship with Rackspace. During the time, SmartBuyGlasses' sites experienced high levels of traffic reaching multi-million visits per month, which placed considerable strain on its internally hosted infrastructure. To address this, the team approached Rackspace to find and implement solutions to better handle the larger incoming site volume.

"Once we deployed with Rackspace, we were able to scale our infrastructure rapidly to meet high customer demand while simultaneously maintaining top performance with the highest levels of uptime," said Zhuang. "With Rackspace managed cloud and Fanatical Support^® service in place, we achieved our business goal to double sales during the 2013 holiday season."

With SmartBuyGlasses success at this competitive time for retailers, the company recently began using servers hosted in Rackspace's global data centers to be in closer proximity to its customers, enabling the company to decrease latency and deliver high speed access to its sites at all times. In the imminent future, SmartBuyGlasses is looking to scale out the managed cloud solution to further grow its business and tailor workloads to help meet customers' specific needs.