Leading Latin American Small and Medium-Sized Enterprises Reveal Best Exporting Practices - Seite 2
Financing
The study indicated that SMEs in need of private financing may consider reaching out to local exporting organizations which typically have access to reputable
financial resources.
Promotion and communication
Successful exporting SMEs recommend having an intermediary in the destination country that can promote services and gather contacts to drive
sales. Also, establishing a presence on social media platforms is considered an effective strategy for additional promotion. Furthermore, attendance in key global conferences can help increase
brand and product services exposure among targeted audiences.
"SMEs are at the heart of Latin America's emerging economic market, stimulating fiscal growth through international expansion. UPS championed the BMEI to provide SMEs deeper insights into the behaviors that are moving the needle in export penetration," said Romaine Seguin, president for UPS Americas Region. "The report underscores the importance of an effective supply chain management process to help SMEs gain new ground in exporting to foreign customers. By relying on UPS for its logistics needs, SMEs can focus on their business to conquer international markets."
For more information on the UPS Business Monitor™ Export Index Latin America, please visit www.ups.com/bmei.
About UPS
UPS (NYSE: UPS) is a global leader in logistics, offering a broad range of solutions including the transportation of
packages and freight; the facilitation of international trade, and the deployment of advanced technology to more efficiently manage the world of business. Headquartered in Atlanta, UPS serves more
than 220 countries and territories worldwide. More information about the company can be found on the Web at www.ups.com and its corporate blog can be found at www.blog.ups.com. To get UPS news
direct, visit UPS at pressroom.ups.com/RSS.
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About UPS Business Monitor™ Export Index Latin America
Launched in September 2014, the UPS Business Monitor™ Export Index
Latin America (BMEI) underscores the best export practices implemented by some of the leading small and medium-sized enterprises (SMEs) in Latin America. The study provides insights designed to
strengthen and improve international export related to the areas of planning and innovation, products, distribution channels, promotion and communication, as well as prices and financing. The BMEI
was commissioned by UPS (NYSE: UPS) and conducted by RGX Global Export Network, surveying 40 SMES across eight countries, including Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Mexico,
Panama and Peru.