Highmark Marketing Announces Four for One Forward Stock Split, Record Date for Arrangement Agreement and Repricing of a Private Placement

VANCOUVER, BRITISH COLUMBIA--(Marketwired - Nov. 26, 2014) - Highmark Marketing Inc. (CSE:HMK)(FRANKFURT:1HM)(PINKSHEETS:HMKTF) ("Highmark Marketing") announces that it intends to complete a four-for-one forward stock split (the "Forward Split") with a record date of December 1, 2014 (the "Record Date").

Highmark Marketing intends to effect the Forward Split utilizing the "Push Out Method" whereby shareholders keep their current share certificates and the shareholders of record as of the close of business on the Record Date are provided with three additional common shares of Highmark Marketing. Highmark Marketing anticipates that the additional common shares will be issued to shareholders on or about December 4, 2014 (the "Delivery Date").

Highmark Marketing also announces that the shareholders of record on December 1, 2014 will be entitled to vote at a shareholders' meeting to determine whether to approve the arrangement agreement and plan of arrangement (the "Arrangement") entered into between Highmark Marketing and its wholly owned subsidiaries, Highmark Technologies Corp. ("Highmark Technologies") and MJ Bioscience Corp. ("MJ Bioscience") on October 23, 2014. Upon completion of the Forward Split, and provided Highmark Marketing's shareholders and the Supreme Court of British Columbia approve the Arrangement, Highmark Marketing's shareholders will receive the following for each pre-Forward Split share held in Highmark Marketing on January 12, 2015:

• one share of Highmark Technologies; and
• one share of MJ Bioscience.

In addition, Highmark Marketing has repriced the non-brokered private placement previously announced on October 16, 2014.

Forward Split

Following the Forward Split, each shareholder of Highmark Marketing as of the Record Date of December 1, 2014 will hold four common shares for every one common share held on the record date. Highmark Marketing currently has 13,868,607 issued and outstanding common shares and upon completion of the Forward Split will have 55,474,428 issued and outstanding common shares. The additional shares will be issued in Direct Registration System (DRS). DRS is an electronic form of share registration in "book-entry" form. Highmark Marketing's transfer agent will issue a "DRS Advice" to each holder confirming the additional shares issued and registered electronically in DRS. On the Delivery Date, the DRS Advices will be mailed to shareholders of Highmark Marketing on the Record Date. All incentive stock options and warrants issued by Highmark Marketing which have not been exercised by the Record Date will be adjusted to take into account the Forward Split.